Playground →
The top 10 neighbors for The Players' Tribune span journalists, podcasts, a magazine, a comedian, a TV personality, a retail category, and a fellow website — with no single kind dominating and scores compressed between 0.90 and 0.96.
Bill Simmons leads at 0.96, followed by Deadspin (0.94) and Keith Law (0.92). Those three are a journalist, a magazine, and another journalist — sports-media voices with editorial identities. Men in Blazers (0.91) and The Ringer (0.91) extend that cluster into podcasts and websites. So far, the pattern looks like sports-media adjacency. Then Katie Nolan (0.91, TV Personalities) and Jon Stewart (0.91, Comedians) enter the set — neither is a sports-media outlet — followed by Men's Apparel (0.91, Mens Apparel), Sports Business Journal (0.90, News Publishers), and Darren Rovell (0.90, Journalists). The subcategory tally across the 10: four Journalists, one Magazine, one Podcasts and Radio, one Website, one TV Personality, one Comedian, one Mens Apparel. The Players' Tribune's own subcategory — Websites — has only one other representative in the top 10 (The Ringer). The audience shape is not primarily defined by other websites; it is defined by sports-adjacent editorial voices and, notably, by a comedian and a retail category sitting at the same similarity level as the sports-media core.
That breadth — editorial journalists alongside a comedian and an apparel segment, all scoring above 0.90 — signals an audience whose composition is consistent enough to overlap with a wide range of entity types simultaneously.
