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QuickChek

Convenience & Fuel
Gas Stations
Playground →Docs

ShopRite sits at the top of QuickChek's similarity graph at 0.76 — a grocery chain, not another gas station or convenience store — and that cross-kind lead defines the structural story here.

The shape is two-peak. The first cluster anchors around grocery and food retail: ShopRite (0.76), Lidl (0.73), and further down the list, Stop & Shop (0.64) and Sprouts Farmers Market (0.61) — all General Grocery Stores. The second peak is BJ's Wholesale Club Gas at 0.73, the only other Gas Station in the top 10 and QuickChek's closest same-kind neighbor. Between those two poles sits Menchie's (0.73, Juice and Smoothies) and America's Tire (0.70, Parts and Accessories), which don't fit neatly into either cluster. Rounding out the top 10 are Mandee (0.68, Women's Apparel), BJ's Restaurants (0.68, Casual Dining), Teriyaki Madness (0.67, Casual Dining), PetSmart (0.67, Pet Supplies and Services), and Leslie's Swimming Pool Supplies (0.67, Hobbies Gifts and Crafts). The category spread — grocery, fuel, dining, apparel, automotive, pet retail — is wide, but the grocery cluster and the single gas-station peer are the two structural anchors.

QuickChek's audience shape bridges everyday grocery shoppers and fuel-stop regulars, with enough breadth across dining and retail to suggest a household-errand profile rather than a narrowly defined convenience-store one.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "quickchek", "title": "QuickChek", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "resolved": "quickchek", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "shoprite", "title": "ShopRite", "category": "Grocery & Food Retail", "subcategory": "General Grocery Stores", "similarity": 0.7581, "drivers": [ "N01", "N02", "N03", "N04", "O04" ] }, { "handle": "bj-s-wholesale-club-gas", "title": "BJ's Wholesale Club Gas", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "similarity": 0.7345, "drivers": [ "E04", "N03", "N02", "P02", "N01" ] }, { "handle": "menchie-s", "title": "Menchie's", "category": "Restaurants & Eateries", "subcategory": "Juice and Smoothies", "similarity": 0.7273, "drivers": [ "E04", "M01", "N02", "N03", "M03" ] }, { "handle": "lidl", "title": "Lidl", "category": "Grocery & Food Retail", "subcategory": "General Grocery Stores", "similarity": 0.7268, "drivers": [ "M01", "N03", "P02", "P06", "N01" ] }, { "handle": "america-s-tire", "title": "America's Tire", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.6977, "drivers": [ "N01", "N02", "N03", "N04", "O04" ] }, { "handle": "mandee", "title": "Mandee", "category": "Apparel", "subcategory": "Womens Apparel", "similarity": 0.6839, "drivers": [ "L02", "M01", "M03", "M04", "N01" ] }, { "handle": "bj-s-restaurants", "title": "BJ's Restaurants", "category": "Restaurants & Eateries", "subcategory": "Casual Dining", "similarity": 0.6793, "drivers": [ "N01", "N03", "N02", "M01", "M03" ] }, { "handle": "teriyaki-madness", "title": "Teriyaki Madness", "category": "Restaurants & Eateries", "subcategory": "Casual Dining", "similarity": 0.6704, "drivers": [ "N01", "N02", "Q05", "E04", "N04" ] }, { "handle": "petsmart", "title": "PetSmart", "category": "Retail", "subcategory": "Pet Supplies and Services", "similarity": 0.6684, "drivers": [ "M01", "N02", "N01", "O04", "N03" ] }, { "handle": "leslie-s-swimming-pool-supplies", "title": "Leslie's Swimming Pool Supplies", "category": "Retail", "subcategory": "Hobbies Gifts and Crafts", "similarity": 0.6681, "drivers": [ "M03", "L02", "N01", "M01", "N02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: