Playground →
Redbox's top 10 neighbors span restaurants, actors, musicians, and athletes — with no single entity pulling far ahead of the rest. Similarity here measures how closely two entities' audiences resemble each other in composition; the scores across Redbox's top 10 run from 0.90 down to 0.85, a narrow band that defines the flat shape.
Wendy's leads at 0.90, the only restaurant brand in the top 10, followed by Ric Flair (0.87, Athletes) and Shemar Moore (0.86, Actors). The next two positions go to Hillsong UNITED (0.86) and Kari Jobe (0.86), both Musicians and Bands with a Christian music identity — a subcategory that also claims TobyMac at 0.85. That makes three of the top 10 neighbors Musicians and Bands, three are Actors (Shemar Moore, and two others just outside the top five), and two are Athletes. The Masked Singer (0.85, TV Shows) and Golden Corral (0.85, Casual Dining) round out the set. No other Entertainment brand — Redbox's own subcategory — appears in the top 10.
The cross-kind character of this cluster is the defining feature: Redbox's nearest audiences are shaped by fast-casual dining, mainstream broadcast television, Christian music, and legacy wrestling figures — not by other entertainment or video rental properties.
