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Rodda Paint

Retail
Home Goods and Furnishings
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The two strongest pulls in Rodda Paint's neighbor set are both Fred Meyer properties — Fred Meyer Fuel at 0.92 and Fred Meyer at 0.90 — and nothing else in the top 10 comes close to either score. That gap defines the two-peak structure: a tight Fred Meyer cluster at the top, then a second tier of regionally specific, everyday-errand brands.

Below those two peaks, the remaining eight neighbors span gas stations, automotive services, a quick-service restaurant, and apparel. Fred Meyer Jewelers (0.81) extends the Fred Meyer cluster into a third property before scores drop to Plaid Pantry (0.75) and Brakes Plus (0.74). D'Angelo Sandwich Shops (0.73), Stinker Stores (0.73), and King Soopers (0.73) fill out the second tier alongside Café Zupas (0.72) and Duluth Trading (0.71). Subcategory-wise, gas stations and general grocery stores dominate the set; no other Home Goods and Furnishings retailer appears in the top 10. The pattern is regionally concentrated, workaday retail — the kind of audience that runs routine errands across fuel, food, and automotive stops.

The shape suggests Rodda Paint's audience is defined less by home-improvement interest than by a specific regional consumer profile that overlaps heavily with Pacific Northwest and Mountain West everyday retail.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "rodda-paint", "title": "Rodda Paint", "category": "Retail", "subcategory": "Home Goods and Furnishings", "resolved": "rodda-paint", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "fred-meyer-fuel", "title": "Fred Meyer Fuel", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "similarity": 0.9168, "drivers": [ "A02", "A06", "C03", "E02", "E03" ] }, { "handle": "fred-meyer", "title": "Fred Meyer", "category": "Grocery & Food Retail", "subcategory": "General Grocery Stores", "similarity": 0.904, "drivers": [ "A02", "A06", "C03", "E02", "E03" ] }, { "handle": "fred-meyer-jewelers", "title": "Fred Meyer Jewelers", "category": "Apparel", "subcategory": "Jewelry and Accessories", "similarity": 0.8079, "drivers": [ "A02", "A06", "E02", "E03", "E04" ] }, { "handle": "plaid-pantry", "title": "Plaid Pantry", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "similarity": 0.7533, "drivers": [ "A02", "A06", "C03", "E02", "E03" ] }, { "handle": "brakes-plus", "title": "Brakes Plus", "category": "Automotive", "subcategory": "Maintenance and Repair Services", "similarity": 0.7412, "drivers": [ "A02", "A06", "E02", "E06", "F04" ] }, { "handle": "d-angelo-sandwich-shops", "title": "D'Angelo Sandwich Shops", "category": "Restaurants & Eateries", "subcategory": "QSR", "similarity": 0.7331, "drivers": [ "A06", "C03", "E03", "E04", "E06" ] }, { "handle": "stinker-stores", "title": "Stinker Stores", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "similarity": 0.728, "drivers": [ "A02", "A06", "C03", "E02", "E03" ] }, { "handle": "king-soopers", "title": "King Soopers", "category": "Grocery & Food Retail", "subcategory": "General Grocery Stores", "similarity": 0.7274, "drivers": [ "A02", "A06", "C03", "E02", "E03" ] }, { "handle": "caf-zupas", "title": "Café Zupas", "category": "Restaurants & Eateries", "subcategory": "QSR", "similarity": 0.716, "drivers": [ "A06", "F04", "I01", "J02", "M03" ] }, { "handle": "duluth-trading", "title": "Duluth Trading", "category": "Apparel", "subcategory": "General", "similarity": 0.708, "drivers": [ "N03", "N02", "M03", "N01", "A06" ] } ] }
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