Share

Safeway Fuel Station

Convenience & Fuel
Gas Stations
Playground →Docs

A&W Restaurants sits at the top of Safeway Fuel Station's neighbor set with a similarity of 0.76 — and no other gas station or fuel brand appears anywhere in the top 10, making this a cross-kind cluster almost entirely.

The shape is broad: scores descend gradually from 0.76 down to 0.66, with no single neighbor pulling far ahead of the rest. The top 10 span five distinct subcategories: QSR (A&W Restaurants at 0.76), Beauty Salons and Spas (Fantastic Sams at 0.71), Automotive Parts and Accessories (Les Schwab at 0.69), Comedians (Joe Rogan at 0.69), and TV Shows (The Office at 0.69). Comedians are the most represented subcategory in the top 10, with Joe Rogan (0.69), Sal Vulcano (0.66), and Bert Kreischer (0.66) all placing. TV Shows account for two slots — The Office and Anytime Fitness (0.68, Fitness Centers and Gyms) rounds out the set. The automotive entries — Les Schwab and Point S Tire & Auto Service (0.68) — are the closest thematic adjacency to a fuel brand, but they are tire and service shops, not fuel retailers. No other Gas Stations subcategory entity appears in the top 10.

The broad shape across this mix of QSR, comedy, automotive services, and fitness suggests an audience defined less by any single category affinity than by a wide, everyday-errand profile that overlaps with many mainstream consumer touchpoints simultaneously.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "safeway-fuel-station", "title": "Safeway Fuel Station", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "resolved": "safeway-fuel-station", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "aandw-restaurants", "title": "A&W Restaurants", "category": "Restaurants & Eateries", "subcategory": "QSR", "similarity": 0.7639, "drivers": [ "L02", "M01", "Q04", "F03", "O01" ] }, { "handle": "fantastic-sams", "title": "Fantastic Sams", "category": "Services", "subcategory": "Beauty Salons and Spas", "similarity": 0.7051, "drivers": [ "L02", "O04", "Q04", "Q02", "O01" ] }, { "handle": "les-schwab", "title": "Les Schwab", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.6948, "drivers": [ "O04", "L04", "Q02", "Q04", "Q08" ] }, { "handle": "joerogan", "title": "Joe Rogan", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.6877, "drivers": [ "O04", "Q02", "Q04", "E02", "Q08" ] }, { "handle": "theofficetv", "title": "The Office", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.6863, "drivers": [ "O04", "Q02", "Q04", "L02", "E02" ] }, { "handle": "anytime-fitness", "title": "Anytime Fitness", "category": "Fitness & Wellness", "subcategory": "Fitness Centers and Gyms", "similarity": 0.681, "drivers": [ "L02", "M01", "Q04", "F03", "Q02" ] }, { "handle": "point-s-tire-and-auto-service", "title": "Point S Tire & Auto Service", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.6805, "drivers": [ "O04", "Q04", "Q02", "E02", "M01" ] }, { "handle": "maurices", "title": "maurices", "category": "Apparel", "subcategory": "Womens Apparel", "similarity": 0.6763, "drivers": [ "L02", "M01", "F03", "O01", "N04" ] }, { "handle": "salvulcano", "title": "Sal Vulcano", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.6632, "drivers": [ "O04", "Q02", "F03", "Q04", "E02" ] }, { "handle": "bertkreischer", "title": "Bert Kreischer", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.6606, "drivers": [ "Q04", "F03", "O04", "E02", "L02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: