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The strongest audience overlap in Salsarita's top 10 belongs to Rally House — a sporting goods retailer — at 0.89, outpacing every restaurant in the set. That cross-kind lead is the defining structural feature of a broad neighbor graph that spreads across retail, dining, automotive, and apparel without a single fellow QSR in the top 10.
The shape is broad: all ten neighbors sit between 0.82 and 0.89, with no sharp drop-off. Four are retail brands — Rally House (0.89), Buff City Soap (0.84), Plato's Closet (0.83), and Kirkland's (0.83) — spanning sporting goods, beauty, thrift, and home gifts. Four are restaurants, but none share Salsarita's QSR subcategory: Chicken Salad Chick (0.86), Clean Eatz (0.85), and Penn Station (0.83) are fast casual, while LongHorn Steakhouse (0.82) is casual dining. Shoe Station (0.85) and Tire Discounters (0.84) round out the set in footwear and automotive parts — categories with no obvious thematic link to a Mexican cantina, which underscores that audience shape and entity type are operating independently here.
The overall picture is an audience that mirrors a wide swath of regional franchise and specialty retail brands, with no single category anchoring the cluster.
