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SEC Network

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Athletes and spiritual leaders sit alongside SEC football properties in SEC Network's top 10 — a mix that signals something broader than a sports audience. Similarity here measures how closely two entities' audiences resemble each other in composition; a score near 1.0 indicates near-identical audience shape.

The Southeastern Conference leads at 0.9968, essentially a mirror image, followed by journalist Paul Finebaum at 0.98 and SEC Country at 0.976 — a tight cluster of SEC-specific properties that forms the core of the neighbor set. From there, the top 10 expands into athletes: AJ McCarron (0.97), Lane Kiffin (0.97), Chipper Jones (0.95), Derrick Henry (0.95), and Les Miles (0.94) all register as Athletes by subcategory. The Atlanta Braves (0.95) and Alabama Football (0.95) round out the ten as Sports Teams.

The shape is broad — no single neighbor dominates, and scores remain elevated across all ten. FOX Sports South, the one other TV Channel in the top 10, appears just outside at position 11 (0.93), meaning SEC Network's nearest neighbors within its own subcategory are sparse. What fills that space instead is a dense cluster of SEC-adjacent athletes and teams, with the wider neighbor set — visible in the graph — extending into spiritual leaders, Southern restaurant brands, and college football media, all sharing the same underlying audience shape.

The data describes an audience defined less by a single content type than by a consistent regional and cultural identity that cuts across sports, faith, and Southern lifestyle properties.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "secnetwork", "title": "SEC Network", "category": "Marketing Channels", "subcategory": "TV Channels", "resolved": "secnetwork", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "sec", "title": "Southeastern Conference", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.9968, "drivers": [ "N02", "N01", "M02", "M04", "N04" ] }, { "handle": "finebaum", "title": "Paul Finebaum", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.981, "drivers": [ "N02", "M02", "N01", "M04", "N04" ] }, { "handle": "seccountry", "title": "SEC Country", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.976, "drivers": [ "N02", "M02", "N01", "M04", "L03" ] }, { "handle": "10ajmccarron", "title": "AJ McCarron", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9725, "drivers": [ "N02", "N01", "M02", "M04", "L03" ] }, { "handle": "lane_kiffin", "title": "Lane Kiffin", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9717, "drivers": [ "N02", "M02", "N01", "L03", "M04" ] }, { "handle": "realcj10", "title": "Chipper Jones", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9546, "drivers": [ "N02", "M02", "N01", "L03", "M04" ] }, { "handle": "kinghenry_2", "title": "Derrick Henry", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9534, "drivers": [ "N02", "N01", "M02", "M04", "L03" ] }, { "handle": "braves", "title": "Atlanta Braves", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9488, "drivers": [ "N02", "M02", "N01", "L03", "M04" ] }, { "handle": "alabamaftbl", "title": "Alabama Football", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9467, "drivers": [ "N02", "N01", "M02", "Q05", "O04" ] }, { "handle": "coachlesmiles", "title": "Les Miles", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9449, "drivers": [ "N02", "M02", "O04", "M04", "Q05" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: