Shark Week Audience Graph • Social Signal

Shark Week's top 10 neighbors span TV personalities, sports leagues, a hair salon chain, and reality TV franchises — no single category dominates, and the spread is genuinely wide.

The shape is broad, with scores running from Jeff Probst at 0.76 down to Guy Fieri at 0.70, a narrow band with no standout spike. The leading neighbor is Jeff Probst (0.76), a TV Personality, followed by Minor League Baseball (0.74), a Sports League, and Great Clips (0.73), a hair salon service — three consecutive neighbors from three entirely different subcategories. That cross-kind pattern continues throughout: the Bachelor franchise (The Bachelorette at 0.72, Bachelor in Paradise at 0.72, The Bachelor at 0.71) represents the only cluster of same-subcategory neighbors, and they are the only other TV Shows in the top 10 alongside Shark Week itself. Pat Sajak (0.71) and Jim Cantore and Guy Fieri (both 0.70) round out the set as TV Personalities, making that subcategory the most represented kind in the top 10 with four entries. Margaritaville (0.71), a Travel brand, is the lone non-celebrity, non-TV-show commercial entity in the group.

Taken together, the top 10 reflect an audience whose shape is defined less by any single content genre than by a broad mainstream American profile — one that overlaps equally with game show hosts, minor league sports, franchise reality TV, and casual lifestyle brands.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/sharkweek

{ "handle": "sharkweek", "title": "Shark Week", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "sharkweek", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "jeffprobst", "title": "Jeff Probst", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.7629, "drivers": [ "N03", "Q01", "O04", "E03", "Q02" ] }, { "handle": "milb", "title": "Minor League Baseball", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.7404, "drivers": [ "N03", "O04", "A06", "E02", "Q04" ] }, { "handle": "great-clips", "title": "Great Clips", "category": "Services", "subcategory": "Hair Salons and Barber Shops", "similarity": 0.7326, "drivers": [ "Q01", "E02", "Q04", "O04", "Q02" ] }, { "handle": "bacheloretteabc", "title": "The Bachelorette", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.7169, "drivers": [ "N03", "O04", "E02", "Q02", "Q01" ] }, { "handle": "bachparadise", "title": "Bachelor in Paradise", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.7161, "drivers": [ "N03", "Q02", "E02", "O04", "Q04" ] }, { "handle": "bachelorabc", "title": "The Bachelor", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.7139, "drivers": [ "N03", "O04", "Q01", "E02", "Q02" ] }, { "handle": "patsajak", "title": "Pat Sajak", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.712, "drivers": [ "N03", "Q01", "O04", "P04", "Q02" ] }, { "handle": "margaritaville", "title": "Margaritaville", "category": "Brands", "subcategory": "Travel", "similarity": 0.7097, "drivers": [ "N03", "Q01", "J05", "A06", "O04" ] }, { "handle": "jimcantore", "title": "Jim Cantore", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.7035, "drivers": [ "N03", "Q01", "A06", "E05", "P04" ] }, { "handle": "guyfieri", "title": "Guy Fieri", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.7033, "drivers": [ "N03", "Q01", "A06", "A02", "P04" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/sharkweek

Shark Week

Nearest neighbors by audience shape

Raw data