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Skillshare

Brands
Education
Playground →Docs

Skillshare's top 10 nearest neighbors span blogs, news publishers, magazines, websites, and a comedian — a cross-subcategory mix with no single dominant type and no other Education brand in the set.

The shape is flat: scores run from 0.97 (DesignObserver) down to 0.96 (BuzzFeed), a band of less than two percentage points across all ten. The leading neighbors are DesignObserver (0.97), The Intercept (0.97), Creative Review (0.97), and Thought Catalog (0.97) — a blog, two news publishers, and a website, respectively. Aparna Nancherla (0.97) is the one Celebrities and Influencers entry in the top 10, subcategorized as a Comedian, and the only non-Marketing Channels neighbor until Pentagram Design (0.97), a B2B brand. Rounding out the ten are VICE News (0.97), VICE (0.97), Bustle (0.97), and BuzzFeed (0.96) — three news publishers and a website. Tallying subcategories: four News Publishers, two Websites, one Blog, one Magazine, one Comedian, one B2B brand. No other Education entity appears in the top 10.

The compressed score range and the spread across six distinct subcategories together indicate an audience that doesn't cluster tightly around any single content type — it overlaps broadly with digitally-native media, design publishing, and independent voices in roughly equal measure.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "skillshare", "title": "Skillshare", "category": "Brands", "subcategory": "Education", "resolved": "skillshare", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "designobserver", "title": "DesignObserver", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9741, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "theintercept", "title": "The Intercept", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9708, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "creativereview", "title": "Creative Review", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9685, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "thoughtcatalog", "title": "Thought Catalog", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9678, "drivers": [ "G01", "G03", "A02", "I01", "E06" ] }, { "handle": "aparnapkin", "title": "Aparna Nancherla", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9669, "drivers": [ "G01", "G03", "I01", "A02", "E06" ] }, { "handle": "vicenews", "title": "VICE News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9664, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "pentagram", "title": "Pentagram Design", "category": "Brands", "subcategory": "B2B", "similarity": 0.9659, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "vice", "title": "VICE", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9659, "drivers": [ "G01", "I01", "G03", "A02", "E06" ] }, { "handle": "bustle", "title": "Bustle", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9651, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "buzzfeed", "title": "BuzzFeed", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9648, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: