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SLAM

Marketing Channels
Magazines
Playground →Docs

SLAM's top 10 nearest audiences are a tight cluster of basketball — athletes, leagues, and broadcast properties — with VH1 (0.92) as the sole outlier from outside that orbit.

The shape is flat: scores run from 0.92 to 0.96 with no single dominant neighbor pulling away from the rest. NBA History leads at 0.96 and WNBA follows at 0.95, but neither creates a meaningful gap over the five athletes directly behind them. Vince Carter (0.94), Carmelo Anthony (0.94), Blake Griffin (0.94), Jamal Crawford (0.94), and Chris Webber (0.93) form a dense band of individual players — all classified as Athletes — that accounts for five of the ten positions. NBA on TNT (0.93) and Nike Basketball (0.92) round out the basketball-adjacent set. No other magazine appears in the top 10; SLAM's audience shape is defined entirely by the sport it covers, not by the media category it belongs to. VH1 at 0.92 is the one neighbor that breaks the pattern, though it sits at the bottom of the band rather than standing apart from it.

The overall picture is a magazine whose audience composition mirrors basketball fandom more closely than it mirrors any publishing peer.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "slamonline", "title": "SLAM", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "slamonline", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "nbahistory", "title": "NBA History", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.9583, "drivers": [ "N03", "Q02", "O04", "Q04", "Q08" ] }, { "handle": "wnba", "title": "WNBA", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.9509, "drivers": [ "N03", "Q02", "O04", "Q04", "E02" ] }, { "handle": "mrvincecarter15", "title": "Vince Carter", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9431, "drivers": [ "N03", "Q02", "O04", "E02", "Q08" ] }, { "handle": "carmeloanthony", "title": "Carmelo Anthony", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9404, "drivers": [ "N03", "Q02", "O04", "Q04", "E02" ] }, { "handle": "blakegriffin23", "title": "Blake Griffin", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9377, "drivers": [ "N03", "O04", "Q02", "Q04", "Q08" ] }, { "handle": "jcrossover", "title": "Jamal Crawford", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9373, "drivers": [ "N03", "Q02", "O04", "Q08", "Q04" ] }, { "handle": "realchriswebber", "title": "Chris Webber", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9338, "drivers": [ "N03", "Q02", "O04", "Q04", "E02" ] }, { "handle": "nbaontnt", "title": "NBA on TNT", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9275, "drivers": [ "N03", "Q02", "O04", "Q04", "Q08" ] }, { "handle": "nikebasketball", "title": "Nike Basketball", "category": "Brands", "subcategory": "Fitness", "similarity": 0.9239, "drivers": [ "N03", "Q02", "O04", "Q04", "Q08" ] }, { "handle": "vh1", "title": "VH1", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.9218, "drivers": [ "N03", "Q02", "O04", "Q04", "Q08" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: