Share

Squawk on the Street

Marketing Channels
TV Shows
Playground →Docs

The top 10 neighbors for Squawk on the Street form a tight, same-kind cluster — five of the ten are TV Shows, and the scores compress into a narrow band from 0.99 down to 0.94, with no single neighbor pulling decisively ahead.

The TV Shows contingent includes Squawk Box (0.99), CNBC's Closing Bell (0.98), CNBC's Fast Money (0.97), Mad Money On CNBC (0.97), and CNBC Halftime Report (0.95) — all sharing the same subcategory as the center entity. Jim Cramer (0.98) is the lone TV Personality in the set, sitting just below Closing Bell. The remaining four neighbors diversify the mix without breaking the financial-media character of the cluster: TheStreet (0.96) and CNBC Now (0.96) represent Websites and News Publishers respectively, while WSJ Noted. (0.94) adds a second News Publisher. The one genuine outlier by subcategory is Thomas L. Friedman (0.94), an Author whose audience shape nonetheless lands inside this otherwise broadcast-and-finance cluster.

The flat distribution across these ten — no score below 0.94, no score above 0.99 — indicates an audience that is densely shared across a specific media ecosystem rather than anchored to any single neighbor.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "squawkstreet", "title": "Squawk on the Street", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "squawkstreet", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "squawkcnbc", "title": "Squawk Box", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9876, "drivers": [ "J02", "A01", "A02", "J01", "G01" ] }, { "handle": "cnbcclosingbell", "title": "CNBC's Closing Bell", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9803, "drivers": [ "J02", "A01", "A02", "J01", "G01" ] }, { "handle": "jimcramer", "title": "Jim Cramer", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9752, "drivers": [ "J02", "A01", "A02", "J01", "G01" ] }, { "handle": "cnbcfastmoney", "title": "CNBC's Fast Money", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9736, "drivers": [ "J02", "A01", "A02", "J01", "G01" ] }, { "handle": "madmoneyoncnbc", "title": "Mad Money On CNBC", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9665, "drivers": [ "J02", "A01", "J01", "A02", "A06" ] }, { "handle": "thestreet", "title": "TheStreet", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9563, "drivers": [ "J02", "A01", "A02", "G01", "J01" ] }, { "handle": "cnbcnow", "title": "CNBC Now", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.956, "drivers": [ "J02", "A01", "A02", "G01", "J01" ] }, { "handle": "halftimereport", "title": "CNBC Halftime Report", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9463, "drivers": [ "J02", "A01", "J01", "A02", "G01" ] }, { "handle": "tomfriedman", "title": "Thomas L. Friedman", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9443, "drivers": [ "A02", "A01", "J02", "G01", "J01" ] }, { "handle": "wsjnoted", "title": "WSJ Noted.", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9442, "drivers": [ "A02", "A01", "J02", "G01", "J01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: