Star Alliance Audience Graph • Social Signal

Star Alliance's top 10 nearest neighbors span tech media, airline brands, and finance publishers — with no single entity pulling far ahead of the rest. Similarity scores run from 0.95 down to 0.93, a narrow band that signals a flat audience shape: no dominant neighbor, no structural outlier.

The composition of the top 10 breaks down as follows: five are Marketing Channels (news publishers and websites), two are Airlines (United Airlines at 0.94 and British Airways at 0.93), two are Tech Personalities (Tim Cook at 0.94 and Jack Dorsey at 0.93), and one is a Finance brand (Jeff Bezos subcategory: Professionals, 0.93). The media neighbors — Forbes Tech at 0.95, Finance News at 0.93, Engadget at 0.93, TNW at 0.93, and TechCrunch at 0.93 — are split between business news publishers and tech-focused websites. Star Alliance's own subcategory is Travel, and only two neighbors share the Airlines subcategory; the majority of the top 10 is drawn from tech and financial media, making this a notably cross-kind cluster.

The flat shape and cross-kind composition together suggest Star Alliance's audience is defined less by travel interest alone and more by a professional, tech-and-finance-oriented profile that it shares with business media and tech figures.

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Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/staralliance

{ "handle": "staralliance", "title": "Star Alliance", "category": "Brands", "subcategory": "Travel", "resolved": "staralliance", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "forbestech", "title": "Forbes Tech", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9467, "drivers": [ "G01", "A06", "A02", "J02", "G03" ] }, { "handle": "tim_cook", "title": "Tim Cook", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9378, "drivers": [ "A06", "G01", "A02", "G03", "J02" ] }, { "handle": "united", "title": "United Airlines", "category": "Brands", "subcategory": "Airlines", "similarity": 0.9355, "drivers": [ "G01", "A06", "G03", "A02", "J02" ] }, { "handle": "ftfinancenews", "title": "Finance News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9326, "drivers": [ "J02", "G01", "A02", "A06", "G03" ] }, { "handle": "engadget", "title": "Engadget", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9307, "drivers": [ "G01", "A02", "A06", "G03", "A03" ] }, { "handle": "british_airways", "title": "British Airways", "category": "Brands", "subcategory": "Airlines", "similarity": 0.93, "drivers": [ "J02", "G01", "A06", "A02", "G03" ] }, { "handle": "thenextweb", "title": "TNW", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9298, "drivers": [ "G01", "A06", "A02", "G03", "J02" ] }, { "handle": "jack", "title": "Jack Dorsey", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9269, "drivers": [ "G01", "A02", "G03", "A06", "J02" ] }, { "handle": "techcrunch", "title": "TechCrunch", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9266, "drivers": [ "G01", "A02", "G03", "A06", "J02" ] }, { "handle": "cnet", "title": "CNET", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9261, "drivers": [ "A06", "G01", "A02", "G03", "J02" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/staralliance

Star Alliance

Nearest neighbors by audience shape

Raw data