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Star Trek on Paramount+

Marketing Channels
TV Shows
Playground →Docs

Four of the top five neighbors are actors — and three of them played recurring roles in the Star Trek franchise itself, creating a concentrated first peak before the data opens into something stranger.

Michael Dorn leads at 0.79, followed by Jeri Ryan at 0.77 and Jonathan Frakes at 0.75. Brent Spiner sits at 0.74. These four actors form a tight cluster — all subcategorized as Actors, all pulling audiences that look nearly identical to Star Trek on Paramount+'s own. The Star Trek franchise brand itself lands at 0.72, rounding out the first peak. This is a strongly franchise-coherent neighborhood: the show's audience shape mirrors the cast members' audiences almost exactly.

The second peak arrives at a meaningful gap. Doctor Who Magazine at 0.65 marks the transition — a Magazines subcategory entry that signals a different audience neighborhood: legacy sci-fi fandom organized around a rival franchise. Below it, the top 10 diversifies sharply: Robert Irvine (TV Personalities, 0.62), Weird Al Yankovic (Musicians and Bands, 0.62), and Emeril Lagasse (TV Personalities, 0.62) introduce a second cluster with no obvious thematic connection to science fiction. Vincent D'Onofrio and William Shatner (both Actors, 0.61) close out the ten.

The two-peak structure here is unusually legible: a franchise-cast cluster at the top, then a broader legacy-television audience that spans food personalities, a musician, and genre-adjacent actors — suggesting this show's viewers are drawn from both devoted Trek followers and a wider cohort of older, TV-native audiences.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
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