At 0.8544, TownePlace Suites by Marriott is the strongest pull in Staybridge Suites' top 10 — but Topgolf sits just behind at 0.8396, and that pairing defines the shape of this audience.
The two-peak structure means Staybridge Suites' audience doesn't consolidate neatly around one kind of entity. One peak is clearly hotel-industry: TownePlace Suites by Marriott (0.85), SpringHill Suites by Marriott (0.79), and Home2 Suites (0.77) are all fellow mid-range hotels, forming a recognizable peer cluster. The second peak is Topgolf — an entertainment center, not a hotel — whose audience composition tracks nearly as closely as the nearest hotel competitor. No other entertainment centers appear in the top 10, making Topgolf a structurally isolated signal rather than part of a broader leisure cluster. Below these two peaks, the remaining neighbors scatter across casual dining (Twin Peaks Restaurant, 0.74), thrift retail (Uptown Cheapskate, 0.74), quick-service restaurants (Noodles & Company, 0.72), jewelry (Jared The Galleria of Jewelry, 0.71), and personal care services (Amazing Lash Studio, 0.71; Salons by JC, 0.70) — a diverse mix with no single subcategory dominating beyond the hotel trio.
The overall shape suggests an audience that bridges extended-stay hospitality and out-of-home entertainment, with a secondary spread across everyday consumer services and dining.