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Steve Aoki

Celebrities and Influencers
Musicians and Bands
Playground →Docs

Six of Steve Aoki's ten nearest neighbors by audience shape are football entities — two clubs, two athletes, and two governing bodies — making soccer the defining character of this cluster, not electronic music.

The shape is flat: scores run from 0.9225 (FC Barcelona) down to 0.8967 (Ricky Martin and UEFA Champions League), a band of roughly three points with no single neighbor pulling away. Real Madrid C.F. sits at 0.9219, Neymar Jr at 0.9199, and Cristiano Ronaldo at 0.9120 — three of the four highest-scoring neighbors are footballers or football clubs. FIFA.com (0.9046) extends that pattern into the governing-body tier. The two music-adjacent neighbors — Spinnin' Records at 0.9141 and Ultra Music at 0.9065 — are record labels, not artists. Ricky Martin is the only fellow musician in the top 10, arriving at the bottom of the set. Latina Magazine (0.8971) rounds out the cluster as the sole media brand.

The overall picture is a musician whose nearest audience shape is defined almost entirely by global football fandom and Spanish-language music media, with same-genre peers largely absent from the top 10.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "steveaoki", "title": "Steve Aoki", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "resolved": "steveaoki", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "fcbarcelona", "title": "FC Barcelona", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9225, "drivers": [ "E03", "P03", "E04", "P04", "P06" ] }, { "handle": "realmadrid", "title": "Real Madrid C.F.", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9219, "drivers": [ "E03", "P03", "E04", "P06", "P02" ] }, { "handle": "neymarjr", "title": "Neymar Jr", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9199, "drivers": [ "E03", "P03", "E04", "P04", "P06" ] }, { "handle": "spinninrecords", "title": "Spinnin' Records", "category": "Brands", "subcategory": "Music", "similarity": 0.9141, "drivers": [ "E03", "P03", "E04", "P06", "P04" ] }, { "handle": "cristiano", "title": "Cristiano Ronaldo", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.912, "drivers": [ "E03", "P03", "E04", "P04", "P06" ] }, { "handle": "ultrarecords", "title": "Ultra Music", "category": "Brands", "subcategory": "Music", "similarity": 0.9065, "drivers": [ "E04", "P03", "E03", "P06", "P04" ] }, { "handle": "fifacom", "title": "FIFA.com", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.9046, "drivers": [ "P03", "E03", "E04", "P04", "P06" ] }, { "handle": "latina", "title": "Latina Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8971, "drivers": [ "E03", "P03", "E04", "P06", "P04" ] }, { "handle": "ricky_martin", "title": "Ricky Martin", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8967, "drivers": [ "E04", "P03", "P06", "P02", "E03" ] }, { "handle": "championsleague", "title": "UEFA Champions League", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.8967, "drivers": [ "E03", "P03", "E04", "P04", "P02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: