Share

Suburban Propane

Convenience & Fuel
Gas Stations
Playground →Docs

Suburban Propane's ten nearest neighbors span automotive brands, hardware retail, agricultural supply, and casual dining — with not one other gas station or fuel provider appearing in the top 10. That cross-kind spread is the defining structural feature of this audience.

The shape is broad, with scores running from 0.95 down to 0.90 across the top ten — a tight, elevated band rather than a single dominant pull. LBM Advantage leads at 0.95, an other-business-services entity, followed closely by NAPA Auto Parts at 0.93 (parts and accessories) and Polaris at 0.92 (motorcycles). Automotive is the most represented category in the set: Dodge (0.92) and Ford Motor Company (0.92) add two car makers, giving the top five a heavy vehicle and equipment orientation. The next tier shifts toward rural retail — Tractor Supply Co. (0.91) and the Home Improvement & Hardware category entity (0.90) — alongside Agricultural Supplies at 0.90. Label Shopper (0.90) and China Buffet (0.90) round out the ten, representing general apparel and casual dining respectively — the widest departures from the automotive-and-hardware core, yet still scoring at or above 0.90.

The overall picture is an audience shaped by rural and small-town commerce: vehicles, equipment, working-land retail, and the everyday services that cluster around them — with no single neighbor dominating and no obvious gap in the top 10 that the data doesn't already fill.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "suburban-propane", "title": "Suburban Propane", "category": "Convenience & Fuel", "subcategory": "Gas Stations", "resolved": "suburban-propane", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "lbm-advantage", "title": "LBM Advantage", "category": "Industrial & Commercial Service", "subcategory": "Other Business Services", "similarity": 0.9486, "drivers": [ "M01", "K01", "J05", "M03", "L02" ] }, { "handle": "napa-auto-parts", "title": "NAPA Auto Parts", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.9291, "drivers": [ "M01", "K01", "O01", "L02", "N02" ] }, { "handle": "polaris", "title": "Polaris", "category": "Automotive", "subcategory": "Motorcycles", "similarity": 0.9196, "drivers": [ "M01", "K01", "L02", "M03", "O01" ] }, { "handle": "dodge", "title": "Dodge", "category": "Automotive", "subcategory": "Car Makers", "similarity": 0.9192, "drivers": [ "M01", "L02", "K01", "O01", "M03" ] }, { "handle": "ford-motor-company", "title": "Ford Motor Company", "category": "Automotive", "subcategory": "Car Makers", "similarity": 0.9165, "drivers": [ "M01", "K01", "L02", "O01", "M03" ] }, { "handle": "tractor-supply-co", "title": "Tractor Supply Co.", "category": "Retail", "subcategory": "Home Improvement and Hardware", "similarity": 0.9081, "drivers": [ "M01", "K01", "N02", "M03", "N01" ] }, { "handle": "home-improvement-and-hardware", "title": "Home Improvement & Hardware", "category": "Retail", "subcategory": "Home Improvement and Hardware", "similarity": 0.903, "drivers": [ "M01", "K01", "L02", "O01", "J05" ] }, { "handle": "label-shopper", "title": "Label Shopper", "category": "Apparel", "subcategory": "General", "similarity": 0.903, "drivers": [ "M01", "K01", "M03", "N01", "O01" ] }, { "handle": "china-buffet", "title": "China Buffet", "category": "Restaurants & Eateries", "subcategory": "Casual Dining", "similarity": 0.8961, "drivers": [ "K01", "M01", "N02", "L02", "M03" ] }, { "handle": "agricultural-supplies", "title": "Agricultural Supplies", "category": "Retail", "subcategory": "Agricultural Supplies", "similarity": 0.8951, "drivers": [ "M01", "N02", "K01", "O01", "L02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: