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College Sports on SiriusXM

Marketing Channels
Podcasts and Radio
Playground →Docs

The top 10 neighbors for College Sports on SiriusXM span college football websites, TV personalities, athletes, and journalists — a tightly packed cluster with no single dominant pull and no other podcasts or radio channels anywhere in the set.

Similarity here measures how closely two entities' audiences resemble each other in composition. The scores across the top 10 run from 0.87 down to 0.84, a narrow band consistent with the flat shape. FootballScoop Staff leads at 0.87, followed by Rece Davis at 0.87 and College Football Talk at 0.87. David Pollack (0.86) and Bo Jackson (0.86) round out the top five. The subcategory breakdown across all ten is: three Websites (FootballScoop Staff, College Football Talk, and AP Top 25), three TV Personalities (Rece Davis, Chris Fowler, Kirk Herbstreit), two Athletes (David Pollack, Bo Jackson), one News Publisher (Bleacher Report CFB), and one Journalist (Laura Rutledge). No neighbor shares the center entity's own subcategory — Podcasts and Radio — making this a fully cross-kind cluster. The audience shape is defined entirely by college football media infrastructure: coverage sites, on-air analysts, and broadcast personalities rather than other radio or podcast properties.

The flat, cross-kind pattern suggests this audience is organized around college football as a subject, not around any particular media format.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "sxmcollege", "title": "College Sports on SiriusXM", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "resolved": "sxmcollege", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "footballscoop", "title": "FootballScoop Staff", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8699, "drivers": [ "Q01", "E06", "M02", "B03", "N02" ] }, { "handle": "recedavis", "title": "Rece Davis", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8686, "drivers": [ "M02", "Q01", "E06", "P03", "N02" ] }, { "handle": "cftalk", "title": "College Football Talk", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8657, "drivers": [ "M02", "Q01", "E06", "P02", "C03" ] }, { "handle": "davidpollack47", "title": "David Pollack", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.86, "drivers": [ "M02", "N02", "Q01", "E06", "C03" ] }, { "handle": "bojackson", "title": "Bo Jackson", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8571, "drivers": [ "N03", "Q01", "E06", "P02", "A05" ] }, { "handle": "cbfowler", "title": "Chris Fowler", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8501, "drivers": [ "Q01", "E06", "M02", "P03", "B03" ] }, { "handle": "br_cfb", "title": "Bleacher Report CFB", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8477, "drivers": [ "M02", "E06", "Q01", "I01", "H04" ] }, { "handle": "laurarutledge", "title": "Laura Rutledge", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.8418, "drivers": [ "M02", "Q01", "E06", "N02", "P04" ] }, { "handle": "ap_top25", "title": "AP Top 25", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8373, "drivers": [ "Q01", "M02", "E06", "H04", "P03" ] }, { "handle": "kirkherbstreit", "title": "Kirk Herbstreit", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8361, "drivers": [ "Q01", "E06", "M02", "P03", "B03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: