TechCrunch Audience Graph • Social Signal

TechCrunch's top 10 neighbors form a tight, undifferentiated cluster — scores run from 0.99 down to 0.98 with no single standout pulling away from the rest.

The shape is flat, and the subcategory mix tells the story. Across the top 10, the neighbors break into three kinds: tech-media publications (magazines and websites), Tech Personalities, and one News Publisher. WIRED leads at 0.99, followed immediately by Jack Dorsey at 0.99 — a Tech Personality sitting at essentially the same distance as the closest media brand. VentureBeat (0.99) and Gizmodo (0.98) continue the media thread, while Chamath Palihapitiya (0.98) and Mashable (0.98) round out the six. Bloomberg Businessweek (0.98) is the lone News Publisher in the top 10, and AngelList (0.98), Techmeme (0.98), and MIT Technology Review (0.98) fill out the set as a Website, a Website, and a Magazine respectively. TechCrunch's own subcategory — Websites — appears three times in the top 10 (AngelList, Techmeme, and MIT Technology Review's classification aside, confirmed: AngelList and Techmeme are Websites; MIT Technology Review is a Magazine). The cross-kind finding is notable: two of the top six neighbors are Tech Personalities, not publications, meaning the audience shape TechCrunch shares most closely is defined as much by individual figures in the tech ecosystem as by peer media outlets.

The flat distribution across this cluster — no neighbor separates meaningfully from the pack — points to an audience that is deeply embedded in a single, coherent tech-and-startup world, where publications, personalities, and platforms all draw from the same dense pool.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/techcrunch

{ "handle": "techcrunch", "title": "TechCrunch", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "techcrunch", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "wired", "title": "WIRED", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9917, "drivers": [ "A02", "G01", "G03", "I01", "A06" ] }, { "handle": "jack", "title": "Jack Dorsey", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9914, "drivers": [ "G01", "A02", "G03", "A06", "I01" ] }, { "handle": "venturebeat", "title": "VentureBeat", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.989, "drivers": [ "G01", "A02", "G03", "A06", "A01" ] }, { "handle": "gizmodo", "title": "Gizmodo", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9845, "drivers": [ "G01", "A02", "G03", "I01", "A06" ] }, { "handle": "chamath", "title": "Chamath Palihapitiya", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9836, "drivers": [ "A02", "G01", "G03", "A06", "A01" ] }, { "handle": "mashable", "title": "Mashable", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9832, "drivers": [ "G01", "A02", "G03", "I01", "E06" ] }, { "handle": "bw", "title": "Bloomberg Businessweek", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9831, "drivers": [ "A02", "G01", "G03", "I01", "A06" ] }, { "handle": "angellist", "title": "AngelList", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.983, "drivers": [ "G01", "A02", "G03", "A06", "I01" ] }, { "handle": "techmeme", "title": "Techmeme", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9823, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] }, { "handle": "techreview", "title": "MIT Technology Review", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9822, "drivers": [ "G01", "A02", "G03", "A06", "A03" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/techcrunch

TechCrunch

Nearest neighbors by audience shape

Raw data