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TheBlaze

Marketing Channels
Websites
Playground →Docs

TheBlaze's top 10 nearest neighbors span politicians, TV personalities, news publishers, journalists, and activists — all within a tight similarity band of 0.95 to 0.98, with no single entity pulling clearly ahead of the rest.

The shape is flat: Glenn Beck leads at 0.98, but Newsmax (0.96), Candace Owens (0.96), Madison Cawthorn (0.96), and Sean Hannity (0.96) are all within a few hundredths of a point. Politicians make up the largest single subcategory in the top 10 — Jim Jordan (0.96), Rand Paul (0.95), Owens, and Cawthorn — followed by TV personalities and news publishers. Charlie Kirk (0.96) represents activists, and Dan Bongino (0.96) represents journalists. One America News (0.95) is the second news publisher in the set. No other website appears in the top 10; TheBlaze's own subcategory is entirely absent from its nearest neighbors. The mix is cross-kind throughout: the audience that reads TheBlaze looks most like the audiences following individual political figures and commentary personalities, not other web publishers.

The flat distribution across this range suggests an audience with consistent, undifferentiated overlap across a dense cluster of political-media figures rather than a concentrated attachment to any single one.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "theblaze", "title": "TheBlaze", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "theblaze", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "glennbeck", "title": "Glenn Beck", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9798, "drivers": [ "Q01", "K02", "P03", "I01", "K01" ] }, { "handle": "newsmax", "title": "Newsmax", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9622, "drivers": [ "K02", "Q01", "K01", "I01", "P03" ] }, { "handle": "realcandaceo", "title": "Candace Owens", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9602, "drivers": [ "Q01", "K02", "I01", "P03", "E06" ] }, { "handle": "cawthornfornc", "title": "Madison Cawthorn", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9576, "drivers": [ "K02", "Q01", "K01", "I01", "A06" ] }, { "handle": "charliekirk11", "title": "Charlie Kirk", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.9573, "drivers": [ "K02", "Q01", "I01", "K01", "M01" ] }, { "handle": "dbongino", "title": "Dan Bongino", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9568, "drivers": [ "K02", "Q01", "I01", "K01", "P03" ] }, { "handle": "jim_jordan", "title": "Jim Jordan", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9562, "drivers": [ "K02", "Q01", "K01", "I01", "P03" ] }, { "handle": "seanhannity", "title": "Sean Hannity", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9551, "drivers": [ "K02", "Q01", "P03", "K01", "I01" ] }, { "handle": "randpaul", "title": "Rand Paul", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9543, "drivers": [ "K02", "Q01", "P03", "K01", "I01" ] }, { "handle": "oann", "title": "One America News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9494, "drivers": [ "K02", "Q01", "K01", "I01", "P03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: