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The Hobbit

Brands
Movie Franchises
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The Hobbit's ten nearest neighbors span five distinct subcategories — actors, game developers, movie franchises, a musician, and a fitness brand — with no single cluster dominating the set. That mixed composition, compressed into a narrow similarity band from 0.75 to 0.80, is the defining structural feature of this audience shape.

Harry Potter Film is the top neighbor at 0.80, and Pitch Perfect at 0.76 are the only two fellow movie franchises in the top 10. Actors make up the next largest group: Channing Tatum at 0.77, Paul Wesley at 0.76, and Ian Somerhalder at 0.75. Game developers follow closely — GearboxOfficial at 0.77 and Bethesda Game Studios at 0.75 — alongside Borderlands 3 (0.76, Video Game Franchises) and Fall Out Boy (0.78, Musicians and Bands). BSN, a fitness brand, rounds out the set at 0.75. The spread across entertainment, gaming, and celebrity subcategories, with scores clustered tightly rather than tapering, points to an audience whose shape is broadly shared across mainstream pop-culture properties rather than anchored to any single genre or medium.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "thehobbitmovie", "title": "The Hobbit", "category": "Brands", "subcategory": "Movie Franchises", "resolved": "thehobbitmovie", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "harrypotterfilm", "title": "Harry Potter Film", "category": "Brands", "subcategory": "Movie Franchises", "similarity": 0.7963, "drivers": [ "N03", "F04", "N04", "J02", "J01" ] }, { "handle": "falloutboy", "title": "Fall Out Boy", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.7838, "drivers": [ "N03", "J02", "F04", "O03", "A02" ] }, { "handle": "channingtatum", "title": "Channing Tatum", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.7725, "drivers": [ "N03", "F04", "N04", "J01", "A01" ] }, { "handle": "gearboxofficial", "title": "GearboxOfficial", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.7715, "drivers": [ "N03", "F04", "A02", "J02", "J01" ] }, { "handle": "borderlands", "title": "Borderlands 3", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.7575, "drivers": [ "F04", "N03", "A02", "J02", "J01" ] }, { "handle": "pitchperfect", "title": "Pitch Perfect", "category": "Brands", "subcategory": "Movie Franchises", "similarity": 0.7558, "drivers": [ "N03", "F04", "M03", "J02", "J01" ] }, { "handle": "paulwesley", "title": "Paul Wesley", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.7557, "drivers": [ "N03", "F04", "N04", "A02", "M03" ] }, { "handle": "iansomerhalder", "title": "Ian Somerhalder", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.7537, "drivers": [ "N03", "F04", "N04", "A01", "J01" ] }, { "handle": "bethesdastudios", "title": "Bethesda Game Studios", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.7508, "drivers": [ "N03", "F04", "A02", "J02", "J01" ] }, { "handle": "bsnsupplements", "title": "BSN", "category": "Brands", "subcategory": "Fitness", "similarity": 0.7508, "drivers": [ "F04", "N03", "M03", "N04", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: