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Hoop Central

Marketing Channels
News Publishers
Playground →Docs

Hoop Central's top 10 neighbors form a tightly composed cluster of basketball-world entities — athletes, NBA-adjacent media channels, and sports talk personalities — with scores spanning just 0.91 to 0.89, a narrow band that defines the flat shape.

Damian Lillard leads at 0.91, followed closely by Bleacher Report NBA at 0.91 and Kevin Durant at 0.90. Ballislife.com (0.90) and Stephen Curry (0.90) round out the top five. Six of the ten neighbors carry the Athletes subcategory; the remaining four split across Websites (Bleacher Report NBA, Ballislife.com), TV Shows (NBA on TNT), and TV Channels (NBA on ESPN). No neighbor falls outside the basketball media ecosystem in the top 10 — the closest thing to a departure is Shannon Sharpe (0.89), a TV Personality whose audience shape still sits squarely within this cluster. Hoop Central's own subcategory is News Publishers, and no other News Publisher appears in the top 10; its nearest neighbors are the athletes and broadcast properties it covers, not peer publishers.

The flat shape here signals a cohesive, sport-specific audience with no single dominant pull — the top 10 are essentially interchangeable in audience composition terms, all orbiting the same basketball-first profile.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "thehoopcentral", "title": "Hoop Central", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "thehoopcentral", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "dame_lillard", "title": "Damian Lillard", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9147, "drivers": [ "Q02", "O04", "N03", "E02", "Q04" ] }, { "handle": "br_nba", "title": "Bleacher Report NBA", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9119, "drivers": [ "Q02", "N03", "O04", "E02", "J02" ] }, { "handle": "kdtrey5", "title": "Kevin Durant", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9023, "drivers": [ "Q02", "N03", "O04", "E02", "Q04" ] }, { "handle": "ballislife", "title": "Ballislife.com", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9018, "drivers": [ "Q02", "N03", "O04", "E02", "Q04" ] }, { "handle": "stephencurry30", "title": "Stephen Curry", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9002, "drivers": [ "N03", "Q02", "O04", "Q04", "E02" ] }, { "handle": "nbaontnt", "title": "NBA on TNT", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8998, "drivers": [ "Q02", "N03", "O04", "E02", "Q04" ] }, { "handle": "espnnba", "title": "NBA on ESPN", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8982, "drivers": [ "Q02", "O04", "N03", "E02", "Q04" ] }, { "handle": "shaq", "title": "Shaquille O'Neal", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8938, "drivers": [ "Q02", "O04", "N03", "E02", "Q04" ] }, { "handle": "kingjames", "title": "LeBron James", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8935, "drivers": [ "Q02", "O04", "N03", "E02", "Q04" ] }, { "handle": "shannonsharpe", "title": "Shannon Sharpe", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8915, "drivers": [ "Q02", "O04", "E02", "Q04", "N03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: