Playground →
The top 10 neighbors for The Intercept span seven different subcategories — magazines, authors, journalists, activism organizations, non-profits, comedians, and fellow news publishers — with scores compressed into a narrow band from 0.98 to 0.97. No single neighbor dominates; the shape is flat.
The mix is predominantly cross-kind. Only two of the ten neighbors share The Intercept's own subcategory (News Publishers): VICE News at 0.98 and BuzzFeed at 0.98. The remaining eight come from elsewhere. Ms. Magazine is the top-ranked neighbor at 0.98, a magazine rather than a news outlet. Authors Jessica Valenti (0.98) and Roxane Gay (0.98) sit just below, followed by advocacy organizations Planned Parenthood Action (0.98) and UN Women (0.98). Journalists Ken Klippenstein (0.98) and Lauren Duca (0.98) round out the individual-person cluster, and comedian Aparna Nancherla (0.98) is the sole entertainment figure in the set. The tight scoring across this varied mix — less than 0.007 separates first from tenth — means no single neighbor or subcategory exerts a gravitational pull; the audience shape is distributed evenly across media, advocacy, and individual voices.
This flat, cross-kind distribution suggests The Intercept's audience is defined less by loyalty to a particular media format than by a consistent orientation that cuts across magazines, activist organizations, and individual authors alike.
