TNW Audience Graph • Social Signal

TNW's top 10 neighbors span tech media, tech personalities, and one research organization — a tight, coherent cluster with no single standout pulling ahead of the rest. Similarity here measures how closely two entities' audiences resemble each other in composition; scores across the top 10 range only from 0.98 to 0.97, a band narrow enough that no neighbor meaningfully dominates.

The cluster is anchored by fellow tech-media websites and magazines: TechCrunch (0.98), AngelList (0.98), Techmeme (0.98), VentureBeat (0.97), and WIRED (0.97) all sit within a fraction of each other. Three of those five share TNW's own subcategory (Websites); the other two are Magazines — a distinction without much structural distance here. Alongside the media properties, two Tech Personalities appear: Jack Dorsey (0.98) and Tim O'Reilly (0.97). Their presence alongside editorial outlets is the cross-kind note worth flagging: roughly a quarter of the top 10 is individual tech figures rather than publications. Forbes Tech (0.97), classified as a News Publisher, and The Verge (0.97) round out the set, with Medium (0.97) just behind.

The flat shape reflects an audience that is deeply embedded in a single ecosystem — tech media and its adjacent personalities — without any one neighbor pulling far enough ahead to define the shape on its own.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/thenextweb

{ "handle": "thenextweb", "title": "TNW", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "thenextweb", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "techcrunch", "title": "TechCrunch", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9803, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] }, { "handle": "jack", "title": "Jack Dorsey", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9802, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] }, { "handle": "angellist", "title": "AngelList", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9756, "drivers": [ "G01", "A02", "G03", "A06", "I01" ] }, { "handle": "techmeme", "title": "Techmeme", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9751, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] }, { "handle": "venturebeat", "title": "VentureBeat", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9745, "drivers": [ "G01", "A02", "G03", "A06", "A03" ] }, { "handle": "wired", "title": "WIRED", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9742, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] }, { "handle": "forbestech", "title": "Forbes Tech", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9723, "drivers": [ "G01", "A02", "A06", "G03", "A03" ] }, { "handle": "timoreilly", "title": "Tim O'Reilly", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9713, "drivers": [ "A02", "G01", "G03", "A06", "A03" ] }, { "handle": "verge", "title": "The Verge", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9697, "drivers": [ "G01", "A02", "G03", "A06", "I01" ] }, { "handle": "medium", "title": "Medium", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9683, "drivers": [ "A02", "G01", "G03", "A06", "I01" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/thenextweb

TNW

Nearest neighbors by audience shape

Raw data