Thought Catalog Audience Graph • Social Signal

Thought Catalog's top 10 neighbors span six distinct subcategories — websites, news publishers, comedians, authors, a B2B brand, and an education brand — with scores compressed into a narrow band from 0.97 to 0.96, the defining feature of a flat shape.

The top neighbor is Pentagram Design (0.97), a B2B design firm — the most cross-kind result in the set. Immediately behind it sit BuzzFeed (0.97, News Publishers) and Megan Amram (0.97, Comedians), followed by Skillshare (0.97, Education) and Jessica Valenti (0.97, Authors). Reductress (0.97) is the only other Website in the top 10 — Thought Catalog's own subcategory — making same-kind overlap thin. The remaining positions go to Aparna Nancherla (0.97, Comedians), The A.V. Club (0.96, Websites), Roxane Gay (0.96, Authors), and Elite Daily (0.96, Magazines). Tallying the subcategories: Websites appear twice (Reductress, The A.V. Club), Authors twice (Valenti, Gay), Comedians twice (Amram, Nancherla), and News Publishers, B2B, and Education once each. No single subcategory dominates; the cluster is genuinely mixed across media channels and individual voices in the Celebrities and Influencers category.

The flat shape and subcategory spread together indicate an audience that is not anchored to any single content format or creator type, but instead overlaps broadly with digitally-native editorial media and culturally-engaged individual voices.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/thoughtcatalog

{ "handle": "thoughtcatalog", "title": "Thought Catalog", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "thoughtcatalog", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "pentagram", "title": "Pentagram Design", "category": "Brands", "subcategory": "B2B", "similarity": 0.9712, "drivers": [ "G01", "A02", "G03", "I01", "H02" ] }, { "handle": "buzzfeed", "title": "BuzzFeed", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9695, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "meganamram", "title": "Megan Amram", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.968, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "skillshare", "title": "Skillshare", "category": "Brands", "subcategory": "Education", "similarity": 0.9678, "drivers": [ "G01", "G03", "A02", "I01", "E06" ] }, { "handle": "jessicavalenti", "title": "Jessica Valenti", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9666, "drivers": [ "G01", "A02", "G03", "I01", "H02" ] }, { "handle": "reductress", "title": "Reductress", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9654, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "aparnapkin", "title": "Aparna Nancherla", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9653, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "theavclub", "title": "The A.V. Club", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9649, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "rgay", "title": "Roxane Gay", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9645, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "elitedaily", "title": "Elite Daily", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9643, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/thoughtcatalog

Thought Catalog

Nearest neighbors by audience shape

Raw data