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Tim Cook

Celebrities and Influencers
Tech Personalities
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The top 10 neighbors for Tim Cook span tech media, fellow Tech Personalities, B2B consultancies, and one airline — a mixed cluster with no single dominant type and scores compressed into a narrow band from 0.96 to 0.98.

Similarity here measures how closely two entities' audiences resemble each other in composition. Forbes Tech leads at 0.98, followed by Jeff Bezos at 0.98 and Engadget at 0.97. Chamath Palihapitiya (0.97) and TechCrunch (0.97) round out the top five. Tallying the subcategories across all ten: Tech Personalities account for three slots — Chamath, Vitalik Buterin (0.97), and Bill Gates (0.96) — making them the most represented single type, though not a majority. News Publishers and Websites each contribute two neighbors: Forbes Tech and TechCrunch on the media side, with United Airlines (0.96) and Deloitte (0.96) and Accenture (0.96) filling out the B2B and Airlines slots. The presence of a major airline and two global consultancies alongside tech media and fellow Tech Personalities is the structural note here — this audience shape is not confined to the tech world.

The flat distribution across these ten neighbors reflects an audience that overlaps broadly with professional, business, and technology-adjacent content rather than concentrating around any single peer or category.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "tim_cook", "title": "Tim Cook", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "resolved": "tim_cook", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "forbestech", "title": "Forbes Tech", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9816, "drivers": [ "A06", "G01", "A02", "G03", "A03" ] }, { "handle": "jeffbezos", "title": "Jeff Bezos", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9795, "drivers": [ "A06", "A02", "G01", "G03", "A03" ] }, { "handle": "engadget", "title": "Engadget", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9725, "drivers": [ "G01", "A02", "A06", "G03", "G02" ] }, { "handle": "chamath", "title": "Chamath Palihapitiya", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9696, "drivers": [ "A02", "G01", "A06", "G03", "G02" ] }, { "handle": "techcrunch", "title": "TechCrunch", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9671, "drivers": [ "G01", "A02", "G03", "A06", "G02" ] }, { "handle": "vitalikbuterin", "title": "Vitalik Buterin", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9653, "drivers": [ "A02", "G01", "A06", "G03", "G02" ] }, { "handle": "united", "title": "United Airlines", "category": "Brands", "subcategory": "Airlines", "similarity": 0.9643, "drivers": [ "G01", "A06", "A02", "G03", "A03" ] }, { "handle": "billgates", "title": "Bill Gates", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9637, "drivers": [ "A06", "A02", "G01", "G03", "A03" ] }, { "handle": "deloitte", "title": "Deloitte", "category": "Brands", "subcategory": "B2B", "similarity": 0.9614, "drivers": [ "G01", "A02", "A06", "G03", "A03" ] }, { "handle": "accenture", "title": "Accenture", "category": "Brands", "subcategory": "B2B", "similarity": 0.9611, "drivers": [ "A06", "G01", "A02", "G03", "A03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: