Playground →
Tin House's nearest audiences are a dense cluster of literary magazines, blogs, and book-adjacent websites — with no single neighbor pulling far ahead of the rest.
The shape is flat: the top 10 scores span only 0.97 to 0.95, a range of roughly two points. The Rumpus leads at 0.97, followed immediately by Electric Literature (0.97) and The Millions (0.97), then The Paris Review (0.97) and Harper's Magazine (0.96). The subcategory breakdown tells the story clearly: five of the top 10 are magazines, two are blogs, one is a website (Literary Hub, 0.96), and one is a fellow book publisher (Catapult, 0.96). Granta (0.96) rounds out the set as a magazine. The dominant kind is literary and cultural print media — magazines and blogs that orbit the same reading culture Tin House inhabits as a publisher.
The one structural note worth flagging: Catapult is the only other book publisher in the top 10, sitting at position six. The rest of the nearest neighbors are channels — publications and platforms — rather than publishers. That the audience shape aligns more tightly with literary media outlets than with peer publishers suggests this audience is defined less by where they buy books and more by where they read about them.
The flat, compressed band of scores reflects an audience with a coherent, specific profile — one that moves fluidly across the literary magazine and independent publishing ecosystem without a single dominant anchor.
