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Udacity

Brands
Education
Playground →Docs

Udacity's top 10 nearest neighbors span tech personalities, technology brands, B2B services, airlines, and a news publisher — with no single subcategory dominating and scores compressed into a narrow band from 0.96 down to 0.92.

The shape is flat: the spread across the top 10 is tight, and no one neighbor pulls significantly ahead of the rest. Sundar Pichai leads at 0.96, followed closely by Satya Nadella at 0.95 and Google AI at 0.95 — but the gap between first and tenth (Steve Wozniak at 0.92) is small enough that no single neighbor defines the cluster. Tallying subcategories across the top 10: Technology brands account for three entries (Google AI, Oracle, Microsoft Research), Tech Personalities account for two (Sundar Pichai, Steve Wozniak), Airlines account for two (Lufthansa, Emirates Airline), and Professionals, Education, and B2B each contribute one (Satya Nadella, Coursera, Cognizant). The only fellow Education brand in the top 10 is Coursera at 0.94 — meaning the cluster is shaped far more by tech-industry and professional audiences than by the education sector itself. The presence of two major international airlines alongside enterprise software and tech executives is the most structurally notable feature of this set.

What the flat shape reveals is an audience defined by a broad professional-tech orientation rather than loyalty to any single entity type — the kind of audience that follows industry leaders, enterprise platforms, and global business brands with roughly equal attention.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "udacity", "title": "Udacity", "category": "Brands", "subcategory": "Education", "resolved": "udacity", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "sundarpichai", "title": "Sundar Pichai", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.963, "drivers": [ "A06", "E06", "G02", "G03", "G01" ] }, { "handle": "satyanadella", "title": "Satya Nadella", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9501, "drivers": [ "A06", "G02", "E06", "G03", "G01" ] }, { "handle": "googleai", "title": "Google AI", "category": "Brands", "subcategory": "Technology", "similarity": 0.9492, "drivers": [ "A06", "E06", "G02", "G03", "G01" ] }, { "handle": "lufthansa", "title": "Lufthansa", "category": "Brands", "subcategory": "Airlines", "similarity": 0.9361, "drivers": [ "A06", "E06", "G02", "G03", "G01" ] }, { "handle": "coursera", "title": "Coursera", "category": "Brands", "subcategory": "Education", "similarity": 0.9354, "drivers": [ "A06", "G02", "E06", "G03", "G01" ] }, { "handle": "oracle", "title": "Oracle", "category": "Brands", "subcategory": "Technology", "similarity": 0.9274, "drivers": [ "A06", "G02", "E06", "A03", "G01" ] }, { "handle": "msftresearch", "title": "Microsoft Research", "category": "Brands", "subcategory": "Technology", "similarity": 0.9255, "drivers": [ "A06", "G02", "E06", "G03", "A03" ] }, { "handle": "cognizant", "title": "Cognizant", "category": "Brands", "subcategory": "B2B", "similarity": 0.924, "drivers": [ "A06", "E06", "G02", "A03", "G01" ] }, { "handle": "emirates", "title": "Emirates Airline", "category": "Brands", "subcategory": "Airlines", "similarity": 0.9214, "drivers": [ "A06", "E06", "G02", "G03", "G01" ] }, { "handle": "stevewoz", "title": "Steve Wozniak", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9206, "drivers": [ "A06", "G02", "G03", "G01", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: