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VegNews's top 10 neighbors span authors, politicians, food brands, journalists, and fellow magazines — with no single entity pulling far ahead of the rest.
The shape is flat: scores run from 0.91 (Marianne Williamson) down to 0.89 (Krystal Ball) and Robert Reich, a range of roughly two points across the entire set. Imbibe Magazine (0.91) and BBC News (UK) (0.90) sit just behind Williamson, and Beyond Meat (0.90) is the only food brand in the top 10. VegNews is itself a magazine (subcategory: Magazines), and only two other magazines appear in the top 10 — Imbibe Magazine and The Good Men Project (0.89). The remaining eight positions are occupied by a news publisher, a food brand, two journalists, two politicians, a website, and an activism organization — a genuinely cross-kind cluster. The politicians (Robert Reich, 0.89) and journalists (Krystal Ball, 0.89) signal that the audience shape overlaps heavily with civically engaged, news-oriented readers, while Beyond Meat and Foodista (0.89) anchor the food-interest dimension. MoveOn (0.89) is the lone activism organization in the set.
The flat, cross-kind distribution suggests VegNews draws an audience whose shape is defined less by food media alone and more by a combination of food interest, progressive news consumption, and civic engagement.
