Playground →
The Will Cain Show's nearest audiences are a dense cluster of sports media personalities and sports-adjacent podcasts — with no single neighbor pulling far ahead of the rest.
The shape is flat: the top 10 scores span a narrow band from 0.93 down to 0.89, with no dominant outlier. Keyshawn, JWill & Zubin leads at 0.93, the only other Podcasts and Radio entry in the top 10 alongside ESPN Radio at 0.89. Between them sit five figures whose subcategory is either Journalists or Athletes: Todd McShay (0.93), Colin Cowherd (0.93), Mike Golic (0.93), Tony Dungy (0.92), and Danny Kanell (0.92). Rounding out the top 10 are Trent Dilfer (0.91, Athletes), Dan Patrick Show (0.89, TV Shows), and Doug Gottlieb (0.89, TV Personalities). That's four Athletes, three Journalists, two Podcasts and Radio, and one TV Show — a mix that sits almost entirely within the sports media ecosystem, with TV Personalities appearing only at the edge of the set.
What the flat shape reveals is that this audience doesn't belong to one corner of sports media; it moves fluidly across the full range of football-oriented talk, from podcast to broadcast personality to former player turned analyst.
