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Wonkette's ten nearest neighbors are a tight cluster of political journalists, activism organizations, and news publishers — with no other blog appearing in the top 10. Similarity here measures how closely two entities' audiences resemble each other in composition; the 0.97-point spread across the entire top 10 (0.9588 to 0.9664) confirms a flat shape with no single dominant pull.

Five of the ten neighbors are journalists: Steve Kornacki (0.96), Ezra Klein (0.96), Greg Sargent (0.96), Josh Marshall (0.96), and Ana Marie Cox (0.96). Two are activism organizations — Indivisible Guide (0.97, the highest score in the set) and Media Matters (0.96) — joined by activist Charlotte Clymer (0.96). The remaining two, Politico (0.96) and NPR Politics (0.96), are news publishers. The mix — political journalists, advocacy organizations, and political news outlets — defines the audience shape, while Wonkette's own subcategory, Blogs, has no representative in the top 10.

The flat distribution across this cluster suggests an audience that moves fluidly across political journalism and organized activism rather than concentrating around any single peer.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "wonkette", "title": "Wonkette", "category": "Marketing Channels", "subcategory": "Blogs", "resolved": "wonkette", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "indivisibleteam", "title": "Indivisible Guide", "category": "Organizations", "subcategory": "Activism", "similarity": 0.9664, "drivers": [ "A02", "G01", "G03", "J04", "I01" ] }, { "handle": "stevekornacki", "title": "Steve Kornacki", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9638, "drivers": [ "G01", "A02", "G03", "J04", "A01" ] }, { "handle": "cmclymer", "title": "Charlotte Clymer", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.9626, "drivers": [ "A02", "G01", "G03", "J04", "H02" ] }, { "handle": "ezraklein", "title": "Ezra Klein", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9612, "drivers": [ "G01", "A02", "G03", "J04", "A01" ] }, { "handle": "mmfa", "title": "Media Matters", "category": "Organizations", "subcategory": "Activism", "similarity": 0.9597, "drivers": [ "A02", "G01", "G03", "J04", "I01" ] }, { "handle": "theplumlinegs", "title": "Greg Sargent", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9595, "drivers": [ "G01", "A02", "G03", "J04", "A01" ] }, { "handle": "joshtpm", "title": "Josh Marshall", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9594, "drivers": [ "A02", "G01", "G03", "J04", "A01" ] }, { "handle": "politico", "title": "Politico", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9591, "drivers": [ "G01", "A02", "G03", "J04", "A01" ] }, { "handle": "anamariecox", "title": "Ana Marie Cox", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.959, "drivers": [ "G01", "A02", "G03", "J04", "H02" ] }, { "handle": "nprpolitics", "title": "NPR Politics", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9588, "drivers": [ "G01", "A02", "G03", "J04", "H02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: