WSJ MoneyBeat Audience Graph • Social Signal

The top 10 neighbors for WSJ MoneyBeat span finance brands, news publishers, journalists, and a luxury hotel — a mix that holds within a narrow similarity band from 0.97 down to 0.94, the defining characteristic of a flat shape.

PIMCO leads at 0.97, the only Finance-subcategory brand in the top 10, followed closely by a dense cluster of News Publishers: WSJ Noted. (0.96), Bloomberg Opinion (0.95), Barron's (0.95), and Real Time Economics (0.95). That News Publisher cluster accounts for five of the ten neighbors. The remaining five are more varied: Andrew Ross Sorkin (0.95) is a Journalist; CNBC Now (0.95) is also a News Publisher; Four Seasons Hotels (0.94) is the lone Hotels entry; DealBook (0.94) is a News Publisher; and WSJ Deals (0.94) is a Website. WSJ MoneyBeat's own subcategory is Magazines — no other Magazine appears in the top 10, meaning the nearest audiences are shaped primarily by financial and business news publishers rather than by fellow magazines. The presence of a luxury hotel brand at 0.94 alongside finance-focused publishers and journalists points to a consistent audience profile that crosses content categories without any single neighbor pulling decisively ahead.

The flat shape here reflects an audience that is coherent and specific — oriented around financial news and business media — rather than one anchored to any single outlet or personality.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/wsjmoneybeat

{ "handle": "wsjmoneybeat", "title": "WSJ MoneyBeat", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "wsjmoneybeat", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "pimco", "title": "PIMCO", "category": "Brands", "subcategory": "Finance", "similarity": 0.968, "drivers": [ "A02", "G01", "J02", "A01", "J01" ] }, { "handle": "wsjnoted", "title": "WSJ Noted.", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9551, "drivers": [ "A02", "G01", "A01", "J02", "G03" ] }, { "handle": "bopinion", "title": "Bloomberg Opinion", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9525, "drivers": [ "A02", "G01", "J02", "A01", "G03" ] }, { "handle": "barronsonline", "title": "Barron's", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9503, "drivers": [ "A02", "G01", "J02", "A01", "J01" ] }, { "handle": "wsjecon", "title": "Real Time Economics", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.95, "drivers": [ "A02", "J02", "G01", "A01", "G03" ] }, { "handle": "andrewrsorkin", "title": "Andrew Ross Sorkin", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9497, "drivers": [ "A02", "G01", "J02", "A01", "G03" ] }, { "handle": "cnbcnow", "title": "CNBC Now", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9474, "drivers": [ "A02", "J02", "G01", "A01", "J01" ] }, { "handle": "fourseasons", "title": "Four Seasons Hotels", "category": "Brands", "subcategory": "Hotels", "similarity": 0.9436, "drivers": [ "A02", "J02", "G01", "A01", "J01" ] }, { "handle": "dealbook", "title": "DealBook", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9406, "drivers": [ "A02", "G01", "J02", "A01", "G03" ] }, { "handle": "wsjdeals", "title": "WSJ Deals", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9399, "drivers": [ "A02", "G01", "J02", "A01", "E06" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/wsjmoneybeat

WSJ MoneyBeat

Nearest neighbors by audience shape

Raw data