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YouTube Gaming

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Entertainment Platforms
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YouTube Gaming's top 10 nearest neighbors span game developers, a movie franchise, a candy brand, an actor, a radio channel, TV shows, and a TV channel — with no single subcategory dominating the set.

The shape is flat: scores run from 0.88 down to 0.84 with no meaningful gap between them, and the neighbor mix is genuinely heterogeneous. Sonic the Hedgehog (0.88) leads the set as a Movie Franchise, followed by two Game Developers — Electronic Arts (0.86) and Ubisoft (0.86) — and then Ask PlayStation (0.86), the one other Entertainment Platform in the top 10. After that, the subcategories scatter: Jolly Rancher (0.85, Sweets), Elizabeth Gillies (0.84, Actors), Radio Disney (0.84, Podcasts and Radio), DC's Legends of Tomorrow (0.84, TV Shows), Paramount Network (0.84, TV Channels), and Trendmood (0.83, Blogs). Gaming-adjacent subcategories — Game Developers and Entertainment Platforms — account for only three of the ten slots; the remaining seven come from entertainment, media, and consumer brand categories with no obvious thematic thread.

The flat, cross-kind spread suggests YouTube Gaming's audience is shaped less by a single community than by a broad, youth-oriented media consumption pattern that overlaps with gaming, TV, pop culture, and consumer brands in roughly equal measure.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "youtubegaming", "title": "YouTube Gaming", "category": "Brands", "subcategory": "Entertainment Platforms", "resolved": "youtubegaming", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "sonic_hedgehog", "title": "Sonic the Hedgehog", "category": "Brands", "subcategory": "Movie Franchises", "similarity": 0.8803, "drivers": [ "N03", "A02", "Q05", "P03", "P05" ] }, { "handle": "ea", "title": "Electronic Arts", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.8622, "drivers": [ "A02", "J02", "O03", "Q08", "J05" ] }, { "handle": "ubisoft", "title": "Ubisoft", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.8577, "drivers": [ "A02", "Q08", "J02", "O03", "A01" ] }, { "handle": "askplaystation", "title": "Ask PlayStation", "category": "Brands", "subcategory": "Entertainment Platforms", "similarity": 0.8553, "drivers": [ "N03", "A02", "J02", "A01", "J01" ] }, { "handle": "jolly_rancher", "title": "Jolly Rancher", "category": "Brands", "subcategory": "Sweets", "similarity": 0.847, "drivers": [ "N03", "Q05", "O03", "N04", "A02" ] }, { "handle": "lizgillies", "title": "Elizabeth Gillies", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.8417, "drivers": [ "P03", "P02", "N03", "P05", "P06" ] }, { "handle": "radiodisney", "title": "Radio Disney", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.8406, "drivers": [ "O03", "N04", "N03", "A02", "J05" ] }, { "handle": "thecw_legends", "title": "DC’s Legends of Tomorrow", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8385, "drivers": [ "N03", "J02", "N04", "P03", "A02" ] }, { "handle": "paramountnet", "title": "Paramount Network", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8361, "drivers": [ "N03", "Q08", "O03", "N04", "P01" ] }, { "handle": "trendmood", "title": "Trendmood", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.8328, "drivers": [ "N03", "P03", "N04", "A02", "P05" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: