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Zach Lowe

Celebrities and Influencers
Journalists
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The top 10 neighbors for Zach Lowe span politicians, athletes, comedians, podcasts, and news publishers — with no single neighbor pulling far ahead of the rest. Similarity scores run from 0.93 down to 0.91 across the set, a narrow band that signals a flat audience shape rather than any concentrated overlap.

Steve Kerr leads at 0.93, followed within a fraction by Joe Biden at 0.93 and NPR at 0.92. That pairing — an NBA coach and a former U.S. president sitting at essentially the same score — sets the tone for the rest of the list. The Daily Show (0.92), Trevor Noah (0.92), and Kamala Harris (0.92) follow closely, with The Associated Press (0.92), Merriam-Webster (0.91), Ibram X. Kendi (0.91), and Bill Simmons (0.91) rounding out the ten.

Tallying subcategories across the top 10: two Politicians, two Comedians, one Athlete, one Podcasts and Radio, one TV Shows, one News Publishers, one Websites, and one Journalist. Lowe's own subcategory — Journalists — appears once in the set, in Bill Simmons. The dominant character of the cluster is cross-kind: politicians, comedians, and public-media brands collectively outnumber fellow journalists nine to one in the top 10. The audience that follows Lowe's NBA coverage also tracks progressive political figures, late-night satire, and public radio at nearly identical rates.

This flat, cross-kind shape suggests an audience defined less by sports fandom alone and more by a broader profile of civic and cultural engagement.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "zachlowe_nba", "title": "Zach Lowe", "category": "Celebrities and Influencers", "subcategory": "Journalists", "resolved": "zachlowe_nba", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "stevekerr", "title": "Steve Kerr", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9301, "drivers": [ "G01", "A02", "G03", "H02", "A01" ] }, { "handle": "joebiden", "title": "Joe Biden", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9295, "drivers": [ "G01", "A02", "G03", "H02", "A01" ] }, { "handle": "npr", "title": "NPR", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.9237, "drivers": [ "G01", "A02", "G03", "H02", "A01" ] }, { "handle": "thedailyshow", "title": "The Daily Show", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9215, "drivers": [ "G01", "A02", "G03", "H02", "A01" ] }, { "handle": "trevornoah", "title": "Trevor Noah", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.92, "drivers": [ "G01", "A02", "G03", "H02", "I01" ] }, { "handle": "kamalaharris", "title": "Kamala Harris", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9184, "drivers": [ "G01", "A02", "G03", "H02", "A01" ] }, { "handle": "ap", "title": "The Associated Press", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9176, "drivers": [ "G01", "A02", "G03", "H02", "A01" ] }, { "handle": "merriamwebster", "title": "Merriam-Webster", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9138, "drivers": [ "G01", "A02", "G03", "H02", "H01" ] }, { "handle": "dribram", "title": "Ibram X. Kendi", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9125, "drivers": [ "G01", "A02", "G03", "H02", "H01" ] }, { "handle": "billsimmons", "title": "Bill Simmons", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9123, "drivers": [ "G01", "A02", "H02", "A01", "G03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: