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Zach Ertz

Celebrities and Influencers
Athletes
Playground →Docs

Nick Foles at 0.96 and the Philadelphia Flyers at 0.94 form two distinct poles in Zach Ertz's top 10 — one a fellow athlete, the other a hockey franchise — and the gap between them and the rest of the set is what defines the shape.

The top 10 breaks into two clear clusters. The first runs through Philadelphia sports: Nick Foles (0.96), Philadelphia Flyers (0.94), and Philadelphia Phillies (0.91) are all tightly grouped, with the Philadelphia Eagles (0.78) and Carson Wentz (0.78) reinforcing the same regional sports core. The second cluster is harder to categorize by sport alone: Wawa (social) (0.87) and Rita's Italian Ice (0.81) — a grocery-and-superstore brand and a dessert chain — sit comfortably in the middle of the set, suggesting a strong Philadelphia regional identity that extends beyond the stadium. Rounding out the top 10 are athletes LeSean McCoy (0.84) and Brian Baldinger (0.80), and TV personality Louis Riddick (0.76) — the only non-athlete, non-sports-team entry among the top 10 neighbors. Six of the ten neighbors carry the Athletes or Sports Teams subcategory; the remaining four are a grocery brand, a dessert chain, a TV personality, and a football analyst, all with strong Philadelphia-market presence.

The overall shape is a tight Philadelphia sports-and-regional-identity audience, bridged between an Eagles-era quarterback and the city's other major franchises and local brands.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "zertz_86", "title": "Zach Ertz", "category": "Celebrities and Influencers", "subcategory": "Athletes", "resolved": "zertz_86", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "nickfoles", "title": "Nick Foles", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.955, "drivers": [ "C04", "D03", "L01", "Q01", "C05" ] }, { "handle": "nhlflyers", "title": "Philadelphia Flyers", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9392, "drivers": [ "C04", "D03", "L01", "N03", "C05" ] }, { "handle": "phillies", "title": "Philadelphia Phillies", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9077, "drivers": [ "C04", "D03", "L01", "A04", "P05" ] }, { "handle": "wawa_social", "title": "Wawa (social)", "category": "Brands", "subcategory": "Grocery and Superstores", "similarity": 0.8678, "drivers": [ "C04", "N03", "L01", "C05", "A04" ] }, { "handle": "cutondime25", "title": "LeSean McCoy", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8399, "drivers": [ "D03", "N03", "C04", "Q02", "L01" ] }, { "handle": "rita-s-italian-ice", "title": "Rita's Italian Ice", "category": "Restaurants & Eateries", "subcategory": "Bakeries Desserts and Confectioneries", "similarity": 0.8139, "drivers": [ "L01", "A04", "N03", "C04", "D03" ] }, { "handle": "baldynfl", "title": "Brian Baldinger", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.7977, "drivers": [ "N03", "C04", "I01", "Q01", "D03" ] }, { "handle": "eagles", "title": "Philadelphia Eagles", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.7825, "drivers": [ "C04", "P05", "Q02", "L01", "D03" ] }, { "handle": "cj_wentz", "title": "Carson Wentz", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.7765, "drivers": [ "C04", "D03", "Q01", "I01", "L01" ] }, { "handle": "lriddickespn", "title": "Louis Riddick", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.7577, "drivers": [ "N03", "C04", "P02", "D03", "Q01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: