The top 10 neighbors for Jimmy John's form a tight, mixed cluster — no single entity dominates, and the scores span a narrow band from 0.88 down to 0.85. Similarity here measures how closely two entities' audiences resemble each other in composition; a score of 0.88 means the audience shapes are nearly identical.
The most striking feature of this cluster is how little of it belongs to other restaurants. Buffalo Wild Wings (0.85) is the only fellow Restaurant-subcategory entity in the top 10, and Arby's (0.88) is the lone QSR. Together they account for just two of the ten slots. The remaining eight are dominated by sports: the Kansas City Chiefs (0.88) and Indianapolis Colts (0.86) represent Sports Teams; the XFL (0.87) is a Sports League; Travis Kelce (0.86) and Cardale Jones (0.84) are Athletes; and SportsNation (0.87) and SportsCenter (0.87) are TV Shows built around sports coverage. The one outlier is Baymont Inn & Suites (0.85), a budget lodging brand whose audience shape nonetheless lands squarely in this same cluster.
The pattern is consistent: Jimmy John's audience looks far more like the audiences of NFL teams, football-adjacent athletes, and sports media properties than it does like other sandwich or fast-food brands. The flat shape means no single neighbor pulls ahead — the sports-media affinity is broad and evenly distributed across the top 10, not concentrated in one anchor.