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MTV Music UK

The top 10 neighbors for MTV Music UK span musicians, TV channels, music platforms, and technology brands — a mixed cluster with no single subcategory dominating and no score standing far above the rest.

The shape is flat: scores run from Black Eyed Peas at 0.95 down to Kim Kardashian at 0.90, a range of just five points across ten neighbors. Musicians and Bands account for five of the ten — Black Eyed Peas (0.95), Iggy Azalea (0.91), Katy Perry (0.91), Justin Bieber (0.90), and Mariah Carey — but the remaining five are drawn from entirely different subcategories: MTV (0.94) as the one fellow TV Channel, Google Play (0.93) and Apple Music (0.92) as Technology and Music brands respectively, Warner Bros. TV (0.91) as a TV Show, and Kim Kardashian (0.90) as a Reality TV Star. XBIZ (0.91), a Magazine, is the most structurally unexpected entry in the set. MTV is the only other TV Channel in the top 10; the center entity's own subcategory appears just once among the neighbors.

The overall picture is a broad pop-culture and music-consumption audience that overlaps with mainstream musicians, music platforms, and general entertainment properties in roughly equal measure — with no single neighbor pulling decisively ahead.

Playground →Docs

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

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