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Ben Roethlisburger

Celebrities and Influencers
Athletes
Playground →Docs

Two neighbors sit at the top of Ben Roethlisberger's similarity graph separated by just 0.0001 — Ryan Shazier at 0.97 and the Pittsburgh Steelers at 0.97 — forming the two-peak structure that defines this audience's shape.

The top 10 breaks into a tight Steelers-era cluster. Six of the ten neighbors are fellow Athletes: Ryan Shazier (0.97), James Harrison (0.96), Hines Ward (0.96), Troy Polamalu (0.96), JuJu Smith-Schuster (0.92), and TJ Watt (0.92). Two neighbors are Sports Teams — the Pittsburgh Steelers (0.97) and the Pittsburgh Pirates (0.91) — and one is a Professional: Mike Tomlin (0.94). The lone non-sports entry is Sheetz (social) (0.92), a regional restaurant brand, which is the only Brands-subcategory neighbor in the top 10. The composition is almost entirely same-kind or same-franchise: athletes and teams from a single organization, with a regional brand embedded in that geography.

What the shape reveals is an audience defined by franchise loyalty rather than sport or position — the people who follow Roethlisberger follow the whole Steelers roster and the Pittsburgh sports market as a unit.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "_bigben7", "title": "Ben Roethlisburger", "category": "Celebrities and Influencers", "subcategory": "Athletes", "resolved": "_bigben7", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "ryanshazier", "title": "Ryan Shazier", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9659, "drivers": [ "O01", "D03", "L04", "M03", "O02" ] }, { "handle": "steelers", "title": "Pittsburgh Steelers", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9658, "drivers": [ "O01", "D03", "M03", "L04", "Q06" ] }, { "handle": "jharrison9292", "title": "James Harrison", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9636, "drivers": [ "O01", "D03", "L04", "M03", "I01" ] }, { "handle": "mvp86hinesward", "title": "Hines Ward", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9622, "drivers": [ "O01", "D03", "L04", "M03", "Q06" ] }, { "handle": "tpolamalu", "title": "Troy Polamalu", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9561, "drivers": [ "O01", "D03", "M03", "L04", "Q06" ] }, { "handle": "coachtomlin", "title": "Mike Tomlin", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.935, "drivers": [ "O01", "D03", "L04", "I01", "M03" ] }, { "handle": "teamjuju", "title": "JuJu Smith-Schuster", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9242, "drivers": [ "O01", "D03", "I01", "M03", "O02" ] }, { "handle": "_tjwatt", "title": "TJ Watt", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9214, "drivers": [ "O01", "D03", "M03", "I01", "O02" ] }, { "handle": "sheetz_social", "title": "Sheetz (social)", "category": "Brands", "subcategory": "Restaurant", "similarity": 0.9167, "drivers": [ "O01", "M03", "D03", "L04", "Q06" ] }, { "handle": "pirates", "title": "Pittsburgh Pirates", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9118, "drivers": [ "O01", "D03", "M03", "L04", "Q06" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: