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Adobe For Education

Brands
Technology
Playground →Docs

The top 10 neighbors for Adobe For Education span six different categories — Education organizations, Hotels, Technology brands, Furniture retail, Fast Casual Dining, and Hobbies retail — with no single category dominating the set. That breadth is the defining structural fact here: similarity scores measure how closely two entities' audiences resemble each other in composition, and Adobe For Education's top 10 form no tight cluster around any one kind.

TED-Ed leads at 0.78, the only neighbor with a meaningful gap above the rest. After that, the scores compress quickly: Hilton Honors (0.72), Scratch Team (0.71), Mattress Firm (0.70), and Woot! (0.70) form a tight band, followed by Five Guys (0.70), Michaels Stores (0.70), EdSurge (0.70), Hand and Stone (0.70), and DSW (0.70). By subcategory, the top 10 include two Education organizations, two Technology brands, one Hotels brand, one Furniture retailer, one Fast Casual Dining restaurant, one Hobbies/Crafts retailer, one Website, and one Cosmetic Services provider. That is eight distinct subcategories across ten neighbors — a genuinely diffuse pattern. The two Education neighbors (TED-Ed and Scratch Team) share Adobe For Education's broad sector, but they are outnumbered by consumer retail and hospitality entries that share no obvious thematic connection to educational software.

The shape here is a broad audience that overlaps with mainstream consumer brands as readily as it does with education-focused entities.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "adobeforedu", "title": "Adobe For Education", "category": "Brands", "subcategory": "Technology", "resolved": "adobeforedu", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "ted_ed", "title": "TED-Ed", "category": "Organizations", "subcategory": "Education", "similarity": 0.7766, "drivers": [ "N03", "P04", "A04", "Q05", "P06" ] }, { "handle": "hiltonhonors", "title": "Hilton Honors", "category": "Brands", "subcategory": "Hotels", "similarity": 0.7222, "drivers": [ "N03", "A03", "A04", "P06", "B01" ] }, { "handle": "scratch", "title": "Scratch Team", "category": "Brands", "subcategory": "Technology", "similarity": 0.7088, "drivers": [ "N03", "P04", "A04", "N04", "A03" ] }, { "handle": "mattress-firm", "title": "Mattress Firm", "category": "Retail", "subcategory": "Furniture Stores", "similarity": 0.7031, "drivers": [ "N03", "A04", "N02", "M03", "N04" ] }, { "handle": "woot", "title": "Woot!", "category": "Brands", "subcategory": "Technology", "similarity": 0.6993, "drivers": [ "N03", "P06", "A03", "P04", "H01" ] }, { "handle": "five-guys", "title": "Five Guys", "category": "Restaurants & Eateries", "subcategory": "Fast Casual Dining", "similarity": 0.6971, "drivers": [ "N03", "A04", "P04", "P06", "N02" ] }, { "handle": "michaels-stores", "title": "Michaels Stores", "category": "Retail", "subcategory": "Hobbies Gifts and Crafts", "similarity": 0.6959, "drivers": [ "N03", "N02", "N04", "A04", "L01" ] }, { "handle": "edsurge", "title": "EdSurge", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6954, "drivers": [ "N03", "A04", "P04", "A03", "P06" ] }, { "handle": "hand-stone", "title": "Hand and Stone", "category": "Services", "subcategory": "Cosmetic Services", "similarity": 0.6953, "drivers": [ "N03", "A04", "C01", "M03", "N02" ] }, { "handle": "dsw-designer-shoe-warehouse", "title": "DSW (Designer Shoe Warehouse)", "category": "Apparel", "subcategory": "Footwear", "similarity": 0.6952, "drivers": [ "N03", "A04", "N02", "N04", "M03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: