Autoweek Audience Graph • Social Signal

The top 10 neighbors for Autoweek span five different subcategories — and only three of them are fellow automotive or car-focused publications.

The shape is broad: scores descend gradually from Automotive News at 0.79 down to Jason La Canfora at 0.59, with no single neighbor pulling far ahead of the rest. Car and Driver sits second at 0.74, and Autoblog third at 0.70 — these three form the expected automotive-media cluster. But the neighbor set then moves quickly away from that lane. Mad Dog Sports Radio (0.66) and NBC Sports EDGE Betting (0.62) are sports media properties — a podcast/radio outlet and a betting website — with no automotive connection by subcategory. Livestrong (0.61) is a fitness brand. USA Lacrosse Magazine (0.60) is a niche sports magazine. TMZ Sports (0.60) is a website. Robin Quivers (0.59) is a TV personality, and Jason La Canfora (0.59) is a journalist covering football.

Tallying the subcategories: three Magazines (Automotive News, Car and Driver, USA Lacrosse), three Websites (Autoblog, NBC Sports EDGE Betting, TMZ Sports), one Podcasts and Radio (Mad Dog Sports Radio), one Fitness brand (Livestrong), one TV Personality (Robin Quivers), and one Journalist (Jason La Canfora). The automotive-media core is real but narrow; the majority of the top 10 is sports media and general-interest content of various kinds.

This broad, cross-subcategory shape suggests Autoweek's audience is defined less by automotive enthusiasm alone and more by a wider sports-and-media consumption pattern that happens to include car coverage.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/autoweekusa

{ "handle": "autoweekusa", "title": "Autoweek", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "autoweekusa", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "automotive_news", "title": "Automotive News", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.7935, "drivers": [ "A01", "N03", "A05", "A04", "O04" ] }, { "handle": "caranddriver", "title": "Car and Driver", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.7383, "drivers": [ "N03", "P02", "A01", "Q07", "A03" ] }, { "handle": "therealautoblog", "title": "Autoblog", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6981, "drivers": [ "A01", "N03", "G02", "Q07", "B02" ] }, { "handle": "maddogradio", "title": "Mad Dog Sports Radio", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.6638, "drivers": [ "N03", "A04", "F04", "B02", "P02" ] }, { "handle": "nbcsportsbet", "title": "NBC Sports EDGE Betting", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6243, "drivers": [ "N03", "F04", "P02", "P03", "P04" ] }, { "handle": "livestrong", "title": "Livestrong", "category": "Brands", "subcategory": "Fitness", "similarity": 0.6057, "drivers": [ "N03", "P02", "A01", "A04", "A05" ] }, { "handle": "usalacrossemag", "title": "USA Lacrosse Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.6042, "drivers": [ "N03", "A01", "A04", "A05", "A03" ] }, { "handle": "tmz_sports", "title": "TMZ Sports", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6037, "drivers": [ "F04", "M01", "A01", "N02", "P04" ] }, { "handle": "rqui", "title": "Robin Quivers", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.5902, "drivers": [ "N03", "A04", "F04", "A01", "B02" ] }, { "handle": "jasonlacanfora", "title": "Jason La Canfora", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.5884, "drivers": [ "N03", "P02", "M01", "P04", "A04" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/autoweekusa

Autoweek

Nearest neighbors by audience shape

Raw data