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Cheddar Gadgets

Marketing Channels
Websites
Playground →Docs

The top 10 neighbors for Cheddar Gadgets span TV shows, MMA media, athletes, alcohol, fashion, a department store, a magazine, a motivational page, and two fellow websites — no single category dominates, which is the defining structural fact here.

The shape is broad. Scores run from 0.94 down to 0.88 across the top 10, with no single neighbor pulling far ahead of the rest. The Ultimate Fighter leads at 0.94, followed closely by UFC News (0.91) and CSI Miami on CBS (0.91). Miesha Tate (0.91) and PBR (0.91) sit just behind them, with Hollister Co. (0.91) and Spirit Halloween (0.90) rounding out the upper tier. Tallying subcategories across all 10: TV Shows appear three times (The Ultimate Fighter, CSI Miami on CBS, UFC Tonight), making it the most represented single subcategory, but it still accounts for only three of ten slots. The remaining seven positions are split across News Publishers, Athletes, Alcohol, Fashion, Department Stores, Magazines, Motivational, and Websites — a genuinely heterogeneous mix. Cheddar Gadgets is itself a Website; MMAFighting.com (0.88) and High Times (0.89) are the only other neighbors from adjacent publishing subcategories in the top 10.

The breadth of this neighbor set — combat sports media sitting alongside a fashion retailer, a beer brand, and a motivational page — signals an audience whose composition is not tightly defined by any single content vertical.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "cheddargadgets", "title": "Cheddar Gadgets", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "cheddargadgets", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "ultimatefighter", "title": "The Ultimate Fighter", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9377, "drivers": [ "N03", "J02", "P02", "N04", "H02" ] }, { "handle": "ufcnews", "title": "UFC News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9114, "drivers": [ "N03", "J02", "P02", "G01", "P06" ] }, { "handle": "csimiami_cbs", "title": "CSI Miami on CBS", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9114, "drivers": [ "N03", "N02", "N04", "J02", "O03" ] }, { "handle": "mieshatate", "title": "Miesha Tate", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9111, "drivers": [ "N03", "J02", "P06", "A02", "N04" ] }, { "handle": "pbr", "title": "PBR", "category": "Brands", "subcategory": "Alcohol", "similarity": 0.9093, "drivers": [ "N03", "N02", "N01", "P01", "J02" ] }, { "handle": "hollisterco", "title": "Hollister Co.", "category": "Brands", "subcategory": "Fashion", "similarity": 0.9069, "drivers": [ "N03", "N04", "N01", "J02", "N02" ] }, { "handle": "spirithalloween", "title": "Spirit Halloween", "category": "Brands", "subcategory": "Department Stores", "similarity": 0.8966, "drivers": [ "N03", "N04", "P06", "A02", "O03" ] }, { "handle": "ufctonight", "title": "UFC Tonight", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.889, "drivers": [ "N03", "J02", "P02", "Q06", "H02" ] }, { "handle": "high_times_mag", "title": "High Times", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8878, "drivers": [ "N03", "N04", "J02", "Q07", "A05" ] }, { "handle": "incredibleviews", "title": "Positive Vibes", "category": "Miscellaneous", "subcategory": "Motivational", "similarity": 0.8823, "drivers": [ "N03", "N04", "N01", "J02", "N02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: