Share

Call of Duty League

Brands
Video Game Franchises
Playground →Docs

The top 10 neighbors for Call of Duty League span game developers, video game franchises, gaming hardware, and a broad mix of influencer subcategories — with scores compressed into a narrow band from 0.91 down to 0.86, and no single neighbor pulling decisively ahead of the rest.

Similarity here measures how closely two entities' audiences resemble each other in composition. The shape is flat: Treyarch Studios (0.91), ASTRO Gaming (0.91), and Call of Duty (0.90) sit at the top, separated by less than 0.01 from each other. Sledgehammer Games (0.90) and Activision (0.89) follow just behind. Five of the top 10 are Game Developers; two are Video Game Franchises (Call of Duty and Rainbow Six Siege at 0.86); one is a Technology brand (ASTRO Gaming); one is classified as Other (100 Thieves at 0.86); and one is a Celebrities and Influencers entry (Matthew Haag at 0.88, subcategory: Authors). The dominant cluster is the Call of Duty production and support ecosystem — the studios, publisher accounts, and hardware brands that orbit the franchise directly — with Matthew Haag as the lone individual personality in the top 10.

What the flat shape reveals is that this audience is defined by a tight, coherent gaming ecosystem rather than any single gravitational pull: the league's audience looks nearly identical to the audiences of the developers, publisher, and peripheral brands that make up the franchise's infrastructure.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "codleague", "title": "Call of Duty League", "category": "Brands", "subcategory": "Video Game Franchises", "resolved": "codleague", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "treyarch", "title": "Treyarch Studios", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.9052, "drivers": [ "A02", "P04", "G01", "J02", "O03" ] }, { "handle": "astrogaming", "title": "ASTRO Gaming", "category": "Brands", "subcategory": "Technology", "similarity": 0.905, "drivers": [ "P04", "A02", "Q06", "G01", "O02" ] }, { "handle": "callofduty", "title": "Call of Duty", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.9048, "drivers": [ "A02", "P04", "J02", "G01", "J01" ] }, { "handle": "shgames", "title": "Sledgehammer Games", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.8984, "drivers": [ "P04", "A02", "J02", "O03", "O02" ] }, { "handle": "activision", "title": "Activision", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.8925, "drivers": [ "P04", "A02", "O03", "O02", "G01" ] }, { "handle": "atviassist", "title": "Activision Support", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.891, "drivers": [ "P04", "A02", "O03", "G01", "O02" ] }, { "handle": "nadeshot", "title": "Matthew Haag", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.8828, "drivers": [ "A02", "P04", "G01", "J02", "J01" ] }, { "handle": "epicgames", "title": "Epic Games Store", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.8686, "drivers": [ "P04", "A02", "J02", "O03", "G01" ] }, { "handle": "infinityward", "title": "Infinity Ward", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.8665, "drivers": [ "A02", "P04", "N03", "J02", "G01" ] }, { "handle": "100thieves", "title": "100 Thieves", "category": "Brands", "subcategory": "Other", "similarity": 0.8633, "drivers": [ "A02", "J02", "P04", "E03", "G01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: