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David Price's top 10 sits at the intersection of two distinct audience neighborhoods: fellow athletes and the hockey media ecosystem — a cross-sport pairing that defines the two-peak structure here.
The athlete cluster leads the set. Kevin Millar (0.84) and Curt Schilling (0.84) are the two closest neighbors, both fellow athletes, followed by Tom Brady (0.83) and Rob Gronkowski (0.81) — two NFL athletes whose audiences nonetheless align closely with Price's. That's four athletes in the top four positions, all scoring above 0.80.
The second peak is hockey. NHL (0.79), NHL Network (0.78), The Hockey News (0.77), and EA Sports NHL (0.75) form a coherent cluster of hockey league, broadcast, print, and gaming properties — none of them baseball. Between these two peaks sit Papa Murphy's (0.79) and Pinch A Penny (0.78), a QSR chain and a home goods retailer whose audience shapes happen to align with this same profile.
The structural finding is that Price's audience bridges a New England-inflected multi-sport athlete following and a hockey-heavy media audience — two neighborhoods that don't obviously share a center, but converge here.
