Dead by Daylight's nearest audiences span MMA fighters, fictional superheroes, reality TV casts, and rock bands — with no other Video Game Franchise appearing in the top 10 until Fortnite Status at position 20 in the wider data. The top 10 itself is a cross-kind mix with no single dominant subcategory.
The shape is flat: scores run from 0.93 down to 0.89 across the top 10, a narrow band with no standout neighbor. Miesha Tate sits at the top (0.93), followed by UFC News (0.92), Jeremy Renner (0.92), and Nathan Diaz (0.92). Tallying the subcategories across all 10 neighbors: Athletes appear three times (Miesha Tate, Nathan Diaz, Georges St-Pierre), Fictional Characters twice (Thor, Iron Man), Websites twice (MMAFighting.com, MMA Junkie), and single entries for News Publishers (UFC News), Actors (Jeremy Renner), and Sports Leagues (UFC). The MMA ecosystem — athletes, media properties, and the league itself — accounts for six of the ten neighbors, while Marvel fictional characters fill two more slots. No fellow Video Game Franchise appears in the top 10.
The overall picture is an audience whose shape is defined more by combat sports fandom and superhero IP than by gaming adjacency.