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Education Week's top 10 nearest neighbors span education organizations, news publishers, blogs, and websites — with no single dominant pull but consistent, high scores across the board. That breadth is the structural story here: similarity measures how closely two audiences resemble each other in composition, and Education Week's top 10 form a dense, coherent cluster rather than a hierarchy with one clear leader.
U.S. News Education is the nearest neighbor at 0.95, followed closely by NEA (0.91) and the U.S. Department of Education (0.91). Edutopia (0.90) and MindShift (0.89) round out the top five. By subcategory, the cluster is dominated by Education organizations — NEA, Edutopia, and TED-Ed all carry that label — alongside News Publishers (U.S. News Education, Education Next), Websites (EdSurge, Education Week Teacher), a Blog (MindShift), and one Government entity (U.S. Department of Education). The only neighbor sharing Education Week's own subcategory — Magazines — is EdTech K-12 Magazine at 0.83. The audience shape here is almost entirely cross-kind: a magazine whose nearest audiences belong to education nonprofits, government agencies, and digital publishers rather than other magazines.
The top 10 collectively signal an audience defined by professional engagement with K–12 education policy and practice, drawing from institutional and media channels alike.
