Playground →
Gavin Newsom's top 10 nearest neighbors span airlines, technology brands, a food-delivery service, a magazine, and an events organization — with no other politician appearing anywhere in the set.
The shape is flat: scores run from Alaska Airlines at 0.91 down to Sprinkles Cupcakes at 0.88, a range of just three points across ten neighbors. No single entity dominates. By subcategory, four of the ten are Airlines — Alaska Airlines (0.91), Hawaiian Airlines (0.89), Lufthansa (0.89), and Emirates Airline (0.88) — making that the single largest subcategory cluster in the top 10. The remaining six span Technology (OpenAI at 0.89, Life at Google at 0.88), Restaurant (Eat24 at 0.90), Magazines (Los Angeles Magazine at 0.90), Events and Awards (Coachella at 0.89), and Sweets (Sprinkles Cupcakes at 0.88). Not one neighbor shares Newsom's own subcategory of Politicians. The cross-kind character here is pronounced: the audience that follows this politician most closely resembles the audiences of premium travel brands and California-inflected consumer and tech properties, not other political figures.
This pattern suggests an audience defined less by partisan media habits than by a West Coast, cosmopolitan consumer and technology profile.
