The top 10 neighbors span five distinct subcategories — athletes, websites, TV shows, a fashion brand, and an author — with no single kind dominating, which is the defining feature of a broad audience shape.
MaxPreps leads at 0.93, the strongest pull in the set and the only recruiting/prep-sports website in the top 10. From there, the scores descend gradually rather than dropping sharply: Inky Johnson (0.87) and Drew Brees (0.86) are athletes, SportsCenter (0.86) and 247Sports (0.85) are sports media, and Adidas Football US (0.84) is a fashion brand — all forming a coherent football-and-recruiting cluster. But the second-closest neighbor overall is Max Lucado at 0.88, an author, which sits well above several of the sports-media entries. Lecrae (0.84), a musician, and Rivals (0.83), another recruiting website, round out the top 10 alongside Tyrann Mathieu (0.83). The presence of a Christian author and a Christian musician at scores that rival or exceed dedicated sports-media properties is the structural surprise here: the audience shape is not purely sports-adjacent but carries a second, faith-oriented dimension running through it at comparable strength.
The broad shape reflects an audience that sits at the intersection of youth football culture and faith-based content — two communities that, in this data, travel together.