NFL on CBS Audience Graph • Social Signal

Two neighbors pull well ahead of the rest in NFL on CBS's top 10: Sunday Night Football at 0.95 and NFL Network at 0.94, with a tight cluster of NFL-adjacent properties just behind them — and then a visible drop to a second tier of athletes and consumer brands.

The shape is two-peak in the sense that the top 10 splits cleanly into two zones. The first five neighbors — Sunday Night Football (0.95), NFL Network (0.94), FOX Sports: NFL (0.94), NFL (0.93), and NFL on ESPN (0.93) — are all NFL broadcast or league properties, spanning TV Shows, TV Channels, and Sports Leagues subcategories. Every one of them scores above 0.93. Then the scores step down sharply: Russell Wilson (0.86), Madden Ultimate Team (0.86), Le'Veon Bell (0.85), ESPN (0.85), and SportsNation (0.84) form the second cluster — a mix of Athletes, Video Game Franchises, and broader sports TV. The gap between position 5 and position 6 (roughly 0.07) is the structural divide the two-peak shape captures. No non-sports entity appears in the top 10; the entire neighbor set is drawn from NFL broadcasts, NFL-adjacent athletes, sports gaming, and sports media.

The audience for NFL on CBS is defined almost entirely by football consumption across multiple platforms, with the strongest overlap concentrated in the other major NFL broadcast windows.

Machine-Readable

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Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/nfloncbs

{ "handle": "nfloncbs", "title": "NFL on CBS", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "nfloncbs", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "snfonnbc", "title": "Sunday Night Football", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9513, "drivers": [ "N03", "O04", "A02", "I01", "G03" ] }, { "handle": "nflnetwork", "title": "NFL Network", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.9381, "drivers": [ "N03", "Q02", "A02", "I01", "G03" ] }, { "handle": "nflonfox", "title": "FOX Sports: NFL", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.9368, "drivers": [ "N03", "A02", "G03", "Q02", "G01" ] }, { "handle": "nfl", "title": "NFL", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.9319, "drivers": [ "N03", "A02", "I01", "G03", "G01" ] }, { "handle": "espnnfl", "title": "NFL on ESPN", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9282, "drivers": [ "N03", "A02", "I01", "Q02", "E06" ] }, { "handle": "dangerusswilson", "title": "Russell Wilson", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8612, "drivers": [ "O04", "Q02", "N03", "A02", "I01" ] }, { "handle": "easports_mut", "title": "Madden Ultimate Team", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.8591, "drivers": [ "N03", "A02", "G01", "G03", "I01" ] }, { "handle": "leveonbell", "title": "Le'Veon Bell", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8548, "drivers": [ "N03", "O04", "Q02", "G03", "A02" ] }, { "handle": "espn", "title": "ESPN", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8454, "drivers": [ "A02", "N03", "I01", "A06", "O04" ] }, { "handle": "sportsnation", "title": "SportsNation", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8392, "drivers": [ "N03", "A02", "G03", "Q02", "I01" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/nfloncbs

NFL on CBS

Nearest neighbors by audience shape

Raw data