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Parts Plus

Automotive
Parts and Accessories
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The top 10 neighbors for Parts Plus span six distinct subcategories — automotive parts, car makers, maintenance and repair, motorcycles, budget lodging, and home improvement — with no single cluster dominating, which is the defining feature of a broad audience shape.

Federated Car Care Center leads at 0.92, the strongest pull in the set and the only Maintenance and Repair Services neighbor in the top 10. From there, the scores descend gradually: Jeep at 0.90 and Polaris at 0.89 represent Car Makers and Motorcycles respectively, followed by fellow Parts and Accessories entities CARQUEST Auto Parts at 0.88 and NAPA Auto Parts at 0.87. That automotive core — parts retailers, repair services, car makers, and powersports — accounts for seven of the top 10 neighbors. The remaining three break from the automotive category entirely: Super 8 (Budget lodging, 0.87) and Do It Best (Home Improvement and Hardware, 0.86) sit comfortably inside the top 10 alongside Buick (0.86), suggesting the audience shape extends meaningfully into rural-service and practical-retail territory. Ford Motor Company (0.88) and Federated Auto Parts (0.87) round out the automotive density in the middle of the band.

The gradual score descent from 0.92 to 0.86 across ten neighbors — with no sharp drop-off — confirms the broad shape: this audience overlaps widely across automotive trades and adjacent practical-goods categories rather than concentrating around any single entity type.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "parts-plus", "title": "Parts Plus", "category": "Automotive", "subcategory": "Parts and Accessories", "resolved": "parts-plus", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "federated-car-care-center", "title": "Federated Car Care Center", "category": "Automotive", "subcategory": "Maintenance and Repair Services", "similarity": 0.9223, "drivers": [ "M01", "K01", "M03", "O01", "L02" ] }, { "handle": "jeep", "title": "Jeep", "category": "Automotive", "subcategory": "Car Makers", "similarity": 0.8997, "drivers": [ "M01", "K01", "M03", "L02", "O01" ] }, { "handle": "polaris", "title": "Polaris", "category": "Automotive", "subcategory": "Motorcycles", "similarity": 0.8895, "drivers": [ "M01", "K01", "M03", "L02", "O01" ] }, { "handle": "carquest-auto-parts", "title": "CARQUEST Auto Parts", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.8772, "drivers": [ "M01", "K01", "M03", "L02", "O01" ] }, { "handle": "ford-motor-company", "title": "Ford Motor Company", "category": "Automotive", "subcategory": "Car Makers", "similarity": 0.877, "drivers": [ "M01", "K01", "M03", "L02", "O01" ] }, { "handle": "napa-auto-parts", "title": "NAPA Auto Parts", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.8739, "drivers": [ "M01", "K01", "M03", "L02", "O01" ] }, { "handle": "federated-auto-parts", "title": "Federated Auto Parts", "category": "Automotive", "subcategory": "Parts and Accessories", "similarity": 0.87, "drivers": [ "M01", "M03", "K01", "L02", "O01" ] }, { "handle": "super-8", "title": "Super 8", "category": "Hospitality & Lodging", "subcategory": "Budget", "similarity": 0.865, "drivers": [ "M01", "L02", "K01", "M03", "O01" ] }, { "handle": "do-it-best", "title": "Do It Best", "category": "Retail", "subcategory": "Home Improvement and Hardware", "similarity": 0.8606, "drivers": [ "M01", "K01", "M03", "L02", "O01" ] }, { "handle": "buick", "title": "Buick", "category": "Automotive", "subcategory": "Car Makers", "similarity": 0.8576, "drivers": [ "M01", "M03", "K01", "L02", "O01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: