The top four neighbors in Ryan Shazier's similarity graph are all fellow athletes — James Harrison (0.97), Ben Roethlisberger (0.97), Troy Polamalu (0.96), and Hines Ward (0.96) — and every one of them is a Pittsburgh Steeler. That concentration defines the first peak of a two-peak structure.
The second peak is geographic rather than team-specific. After the Pittsburgh Steelers organization itself (0.95) and JuJu Smith-Schuster (0.94), the neighbor set expands outward into the broader Pittsburgh and Ohio media market: Mike Tomlin (0.93), Cardale Jones (0.92), the Cleveland Browns (0.92), and Urban Meyer (0.90). The shape here is a Steelers-first cluster that bleeds into a wider AFC North and Ohio-region sports audience. All ten of the top neighbors are athletes, sports teams, or sports-adjacent professionals — no crossover into entertainment, media, or retail categories appears until well outside the top 10.
The two-peak pattern reveals an audience that is tightly organized around a single franchise first, then a regional football corridor second, with almost no diffusion into non-sports territory at the top of the graph.