Playground →
Ray Donovan on Showtime's top 10 nearest neighbors span five different subcategories — TV Shows, Politicians, Hotels, Podcasts and Radio, and Magazines — with no single type dominating the cluster.
The shape is flat: scores run from Project Runway at 0.80 down to USA Today at 0.76, a narrow band with no standout anchor. Project Runway (0.80) and Deb Haaland (0.80) sit at the top, separated by less than a point, followed by Wynn Las Vegas (0.80) and Mad Dog Sports Radio (0.78). Only two of the ten neighbors share Ray Donovan's own subcategory of TV Shows: Project Runway and Jimmy Kimmel Live (0.73). The rest are drawn from entirely different kinds — a politician, a hotel brand, a sports radio outlet, two magazines (Men's Health Mag at 0.78 and Men's Journal + Fitness at 0.77), an actor (Alyssa Milano at 0.77), a beverage brand (Honest Tea at 0.76), and a news publisher (ABC News at 0.76). The cross-kind spread here is the defining feature: the audience shape Ray Donovan shares most closely is not concentrated in prestige drama or even scripted television, but distributed across lifestyle media, news, and hospitality.
The flat, mixed-category cluster suggests an audience that is broadly mainstream rather than niche-defined, with no single content category or brand type holding a gravitational pull on its shape.
